I'm Embarrassed To Ask, Yet Another Pricing Question!

Decorating By nefgaby Updated 17 Aug 2007 , 12:45am by nefgaby

nefgaby Cake Central Cake Decorator Profile
nefgaby Posted 14 Aug 2007 , 11:37pm
post #1 of 15

OK, here is the deal, I got a call today from my Realtor... her friend wants one of my cakes!!! icon_surprised.gif
Here is the story.... So far in my cake business/adventure, I've sold a number of cakes but mostly to friends and family OR for friends who will give them as presents, but there is always a "relationship".
So my realtor is the nicest lady in town and I we have become friends... I made her a "Thank You" cake since we just got a new house and she helped us a LOT! Here is the link:

http://www.cakecentral.com/modules.php?name=gallery&file=displayimage&pid=862653

Soooo... she was super excited and loved the cake and showed it to everyone in her office (pretty BIG building) and everybody loved it and loved the taste, I was sooo excited to hear that, soo happy! But now, she is telling "how much would you charge for a cake like the one you made for me? A friend here at the office wants one for her grandparents birthday." OK, I'm freaking out here, this is my first ever order for someone I don't know, which adds a TON of stress... I don't want to scare them off by telling them a super high price but I did spend over 8 hours on this cake. It is all fondant, 8"x8"x5.5" tall, darn good chocolate cake with BC filling. Dusted with super pearl all around. My cost was about $30 including EVERYTHING!

Please help, I don't want to scare her off... icon_cry.gif

14 replies
JoAnnB Cake Central Cake Decorator Profile
JoAnnB Posted 14 Aug 2007 , 11:56pm
post #2 of 15

You cannot give away your work. If your ingredients were $30 you starting price should be $90. The cake in the picture is alot of work.

And very well done.

nefgaby Cake Central Cake Decorator Profile
nefgaby Posted 15 Aug 2007 , 12:09am
post #3 of 15

Thanks JoAnn!!! That's what I was thinking but again, like a lot of fellow cakers here on CC, I'm mortified to ask $90 for it but yet again, as you said, don't want to give my work for close to free. Thanks again!!!!

springlakecake Cake Central Cake Decorator Profile
springlakecake Posted 15 Aug 2007 , 12:30am
post #4 of 15

It is very pretty! Do you think you could make it for less than $30 in supplies? I probably would say $45, but if it really cost you $30 to make it, that really isnt worth it to you.

nefgaby Cake Central Cake Decorator Profile
nefgaby Posted 15 Aug 2007 , 12:45am
post #5 of 15

Yep, it was around $30, it is 2 recipes of darn good chocolate cake and used the "fancy" chocolate chips... also used 1 1/2 recipes of MMF and BC ea. I was also thinking that, if they would like some less expensive cake recipe I could do it for less. Haven't called back to give a price! Thanks!

okieinalaska Cake Central Cake Decorator Profile
okieinalaska Posted 15 Aug 2007 , 1:07am
post #6 of 15

Wow you did a fantastic job on that cake. : ) If I was doing it I would ask $75 but I use the WASC recipe with box mixes and it's not that expensive. If it's scratch it would be worth more.

Care to share your darn good chocolate cake recipe? (is that the name?)

indydebi Cake Central Cake Decorator Profile
indydebi Posted 15 Aug 2007 , 1:39am
post #7 of 15

8x8 cut into 1x2x4 (or 1x2x5 in this case) yields 32 servings x $2.50/serving = $80 plus definite upcharge for the beautiful fondant work.

$90-$100 (or more) ..... easy.

nefgaby Cake Central Cake Decorator Profile
nefgaby Posted 15 Aug 2007 , 2:38am
post #8 of 15

Thank you so much, I really appreciate it!

Amy, the recipe I follow is from the cake mix doctor, here is the link.

http://forum.cakecentral.com/cake_recipe-2163-Darn-Good-Chocolate-Cake.html

What ends up making it too expensive is that I use that fancy chocolate for chocolate chips. And honestly, I did spend a LOT of time in the fondant decs... maybe I'm slow decorator... icon_confused.gif

Anyway, thanks everybody for your input, just one more question, since I'm in FL and I do not have a licence yet, do you think that might be an issue?

JoAnnB Cake Central Cake Decorator Profile
JoAnnB Posted 15 Aug 2007 , 5:06am
post #9 of 15

If the health department catches you, it will be an issue.

kelly75 Cake Central Cake Decorator Profile
kelly75 Posted 15 Aug 2007 , 9:17am
post #10 of 15

You should charge at least $100 for that - it's gorgeous!

I multiply my costs by 3, then add on a bit more for time consuming work, like bows and figures.

I got 100 for my burgundy and cream gift box (in my pics) and it was exactly the same size as yours - same height too!

Have faith in how good your work is, you're worth it and deserve to be paid accordingly for your time and skill!

Kelly

apclassicwed Cake Central Cake Decorator Profile
apclassicwed Posted 15 Aug 2007 , 9:48am
post #11 of 15

Your cake is beautiful ! To duplicate it , you should charge around $90 to cover the cost of materials, and your time & obvious skill. One option would be to use less expensive chocolate, to help bring down the cost.
But please don't sell yourself short, your level of skill is fantastic & you should charge accordingly..

nefgaby Cake Central Cake Decorator Profile
nefgaby Posted 15 Aug 2007 , 5:08pm
post #12 of 15

Thanks Kelly, thanks everybody!!!
OK, deep breath... will make the call and tell them about the price, ahhhh so nervous!
Thanks again!

kelly75 Cake Central Cake Decorator Profile
kelly75 Posted 15 Aug 2007 , 7:21pm
post #13 of 15

Let us know what she says!

I've only just started taking paid orders in the last month and I get so nervous everytime I have to tell them the price... but no one has turned me down so far!

Kelly

bafishr Cake Central Cake Decorator Profile
bafishr Posted 16 Aug 2007 , 9:04pm
post #14 of 15

Love your cake nefgaby. Could someone please tell me what WASC is. Hate to ask stupid questions, but am new to this and the abbreviations are killing me, lol.

nefgaby Cake Central Cake Decorator Profile
nefgaby Posted 17 Aug 2007 , 12:45am
post #15 of 15

Hi Bafishr,
WASC stands for "white almond sour cream cake" you can find the recipe on the recipe section here on CC. It is wonderful!
Thanks for your compliments on my cake! I really appreciate it!

Now, just to update... I called yesterday and quoted a $90 price for it, I left a message since she didn't pick up her cell. I haven't heard anything back.... I've had butterflies on my stomach all day thinking they are thinking I'm crazy.... I hate this position but as my sister said, rather have them think my price is too high than working for 8 hours for a $20 profit!
Will keep you posted!

Quote by @%username% on %date%

%body%