Hi! I've recently put a website up for my business (buckeyes and edible favors like cookies and dipped treats). On it, I have pictures, a guest book, contact form, etc. I've been wondering if I should put prices on there, too. My prices vary... the more you order, the less $$ per piece. Also, packaging is not included because there are so many options (color, theme, accessories) and it depends so much on what the customer wants.
Do you put your prices on your website? Do you think it discourages customers or saves you time (don't have to meet with people that are cheap and would never pay good prices for good products, anyway?)
Any advice is appreciated!
Thanks! Maria
Definitely have your prices there. It's a big reason why the client went to your site in the first place.
If your pricing is complex, either think about simplifying it (
) or put "from $xx. Ask for a quote"
Just a guideline is fine, but people definitely want to know rough prices at least.
I have prices listed on my website also.As a customer if I am flipping around looking at sites and I see something I might want to buy...I want to know how much it is going to cost me without having to email to find out etc..Most people email if it is a complicated question etc but for the most part..If I don't see prices..I move on and click to another site..That is potential lost money!!
okay, you've convinced me! ![]()
I was thinking of putting the price/terms sheet on with "packaging extra" or "custom packaging prices vary. please contact me for a quote" or "favor container prices vary. please contact me for a quote" What do you think sounds better?
Thanks!
I like favor container prices vary.Please contact me for a quote.Sounds better..Most people undertstand that there may be a upcharge depending what they choose.
I have my prices listed on my website as well. It states that these are the base prices, and that additional flavors/quantities may be available upon request. I also made sure to put a disclaimer that "prices are subject to change" so if someone asks me how much it would cost for say 1 doz. cupcakes and I say it's $2 more than the website, my behind is covered. I also agree with the others that if they see what things generally cost and are still interested, then when I am contacted I know that they will most likely be a serious customer and not waste both of our time. HTH and good luck!
I have my base per-serving prices on my website and explain that it is just a starting point. I also give my minimum order amount. As Leah said, if you can't afford me, I want you to know right away, so neither of us have wasted our time. I don't give detailed pricing for all sorts of things because every cake truly is priced based on the complexity of the design.
Yeah - I absolutely hate it when I'm on the internet shopping and there's no price. It's too much of a pain in my butt to call. So...if that company doesn't have a price listed, they're not getting my money!
Of course, it's different in the cake world because you can't give a final price to each person. But definitely put "starts at...$." if nothing else. =o)
To confirm what's already been said .....
This is the information age. We are dealing with the "instant info" generation. Brides have told me "If there is no pricing, I'm clicking out and moving on."
The archaic used-car-saleman thinking of "oh I'll post a teaser and give 'em my sales pitch when they call me" just isn't working anymore. Because they are not calling.
your first chance to sell them isn't when they call you .... it's when they press their nose against your internet shop window.
As leah said, I used pricing on my website as a pre-qualifier. If they saw my pricing and called me, then the sale was already half made.
ditto what the others said...
i have a pricing page and it gives starting prices for every kind of treat that one would want to order. therefore, if a customer realizes that they can't afford the starting price, then they probably can't afford the complicated cake that they've dreamed up ![]()
example, tiered cakes start at $3.50/serving for BC; $4.50/serving for fondant. so if a bride knows she's having 100 guests and her budget was $200, then hopefully she knows she doesn't even need to waste her, or my, time emailing me.
i also have a line on there about my carved cakes "start at $100, whether you need to feed 2 or 200"
again, this is to weed out the girl who want to surprise her boyfriend with a "cake shaped and decorated to look just like a sportscar to feed just the 2 of us" but her budget is $10 because it just needs to feed 2 people ![]()
i put minimum orders for my cupcakes, mini cupcakes and cookies along with the starting price.
i feel like this system works for me...but everyone is different ![]()
again, this is to weed out the girl who want to surprise her boyfriend with a "cake shaped and decorated to look just like a sportscar to feed just the 2 of us" but her budget is $10 because it just needs to feed 2 people
SERIOUSLY????
I debated long on this, because I had a lazy webmaster and if I wanted to change prices, it could be a problem for awhile, so I did not put prices. Now, I have a responsible person doing the site and I am putting starting prices on, just to avoid the many calls asking about pricing.
I am cracking my head too about pricing, here is _Switzerland everything expensive, you can't get buy anything for less than 2chf, not even eggs or butter or sugar for that matter..
maybe you can state your prices like this on the website
1 - 20 cupcakes (or cookies) = $XX each
21 to 40 cupcakes (or cookies) 0= $xx each
more than 41 please ask for a quote.
for cake 8inch cake with deco - from $XXX
(xmas and wedding cakes - please ask for a quote)...................
etc
I am planning to state my prices like this..
all the best..
Quote by @%username% on %date%
%body%