I have found that the craft fairs don't produce very much eventhough people seem so interested at the time. The best thing I have done was to give a cake to a local real estate office (they love to eat!) Have gotten so many orders from them. Also keep in mind, it really takes a while to build up clientel. My Mom's nail lady said even with a store front it took her about 3 years to build a good base. Just my personal experience, and I'm not anywhere near the same league as other cc'ers.
I agree with Kahuna, real estate offices and other businesses, esp. if you ship. Halloween may not yield a lot of orders but if you give away Halloween cookies, you may get Christmas orders. Especially if you ship!
I know it is getting closer to time, but another thing you may consider is giving out small samples of your cookies. Letting people taste your cookies, may win them over quicker. That way they will find out they not only look good, but they also taste good. Something to consider when seeking future orders.
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