I have a unique situation. I have always been intrigued with cake decorating, and have collected most everything that I need to start a cake decorating bussiness. My family has a farm, complete with a liscensed kitchen in my home. We currently sell cookies and coffee cakes at local farmers markets. But I am wanting to get into decorated cakes. I know that I need tons of practice, but what else do I need to get my name out there?
Start by selling some decorated cakes at the Farmers Market. Practice your skills and build up a portfolio that you could display on the table along with some business cards.
I suggest donating cakes to local schools and events (fundraisers and such). Always include a card with your products.
You can sometimes purchase ad space in a pta newsletter.
Anoter form of cheap advertising is to contact your local MOMS club (international site found online) and advertise in their newsletter. It is about 10-20 for 6 months and they always need party cakes.
good luck
julia
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