If you struggle with pricing try this on a few cakes, then divide your profit by the number of hours you spent on that cake and you might be surprised at what ‘wage’ you actually earned!
Once you get a feel for just how long it takes to bake, decorate, tidy, facebook photos, advertise, email replies to enquiries… you’ll know either:
a – How much you should be charging or;
b – How many hours you’re willing to spend on a cake for the money people are willing to pay you for it.
Hope it helps.