I have a bit of a dilemma about consultations. I used to only do consultations for parties of 125 or more and they are complimentary. I recently changed that to keep the complimentary consults but under that number I charge $25. I do consults after my store is closed and provide the customer with 8 flavor choices (they do not get to choose).
I have a potential customer who is wondering why I charge $25 for a consult but I don't exactly know how to respond without sounding like a cheapskate.
The reason I do it that way is because it doesn't seem cost effective for me to do a consultation for 6-8 dozen cupcakes when I have people walking in and ordering that many all the time. I feel like I would be encouraging everyone to get free samples from me.
How would any of you approach that subject with a customer?