Cake Central › Cake Forums › Cake Talk › Cake Decorating › Did my prices scare her away? Vent
New Posts  All Forums:Forum Nav:

Did my prices scare her away? Vent - Page 2

post #16 of 54
I\\'m just a hobbiest and don\\'t sell my cakes. All but two I\\'ve ever made have been for parties that I\\'ve attended and actually got to eat myself. (The only two I \\"sold\\" were for friends who basically covered my costs for materials and a tiny bit of time). They were more for experience anyway. I\\'ve been toying with the idea of starting a business but I need a lot more experience plus I would need to use a commercial kitchen (in CA). Forums like this one scare the heck out of me.

Regardless....I think one of the big problems with cake pricing is due to all the cake shows out there now. They make it look so easy and wow look...they can do a 4ft custom cake in an hour. Viewers don\\'t realize that it\\'s taking several days. One show (can\\'t remember which one) which actually showed total price for the the cakes featured. I loved that. Another thing is that people think a tub of fondant cost the same as a tub of Betty Crocker frosting.
Some things in life just require cake.
Reply
Some things in life just require cake.
Reply
post #17 of 54
As the OP indicated before - you want STUNNING, then be prepared to pay for it.
I remember and article I read once which put it quite eloquently by stating that basically when someone orders a cake they aren\\'t really paying for the cake - they\\'re paying for YOU. If it was easy and cheap then they would be doing it themselves!
Dream a little dream.......
Reply
Dream a little dream.......
Reply
post #18 of 54
Tell her to look at the Planet Cake Website and THEN get back to you. I find pricing the hardest part of the transaction (I just wanna make cakes), but I have learnt from your experience to ask for a budget first.
BTW I think your prices were spot on - maybe even a little low for the 3d.
post #19 of 54
It\\'s very sad, but it happens more and more... icon_sad.gif
I know from experience, I probably lose a few a month because of my pricing, but they don\\'t understand (time, custom hand made items, and on top of it- I have to order out of province because the mark up on fondant here is crazy ), and I don\\'t think they ever will.
The only ones who don\\'t mind paying is the ones that know how much time is gone into it ( and their ain\\'t many of those, lol)
Jodi icon_smile.gif
post #20 of 54
Quote:
Originally Posted by cutiepiecupcake


And what is it with this whole \\"I would like just a simple cake\\"... define simple.. simple is a supermarket sponge that you throw together yourself with some canned mock cream and frosting with coloured sprinkles. I\\'ve had two calls in the past two days by brides asking for something simple. Does simple = I don\\'t have a huge budget?\\" IF this is the case why not just be honest and say \\"this is what I have to play with $$$ what do you think you could do for me?\\"
End of rant



Yes, in my experience, \\"simple\\" does usually mean \\"cheap\\".
post #21 of 54
It\\'s sad to hear it happens so often but it happens to me a lot. I to live in a small town and they expect to get Wal-mart prices for a 2 tier cake. I finally put a base price sheet up on my facebook page and I direct my inquiring clients to that page first. I also explain on that page how much work and materials go into my cakes. I was tired of people wasting my time just to turn around and run when they hear a price. They were wasting my time and this way they would weed themselves out before I wasted all that time and energy on them. It can definitely be discouraging but everybody these days is looking for a hand out. I just stand my ground and hold my head up high because I now how much work they take and it take lots of talent so be proud of what you have and ignore the cheap asses!!
post #22 of 54
I too have had issues like this. One lady called me wanting a cake to feed 40-50 people. She wanted a 3D cruise ship cake with all the trimmings and asked me to hide the persons age throughout the cake. This was when I was first starting out so I forgot to ask the questions \\"What is your budget?\\", so I spent over an hour getting all excited and making drawings etc and giving her a quote of $120 and this would be making like nothing on the darn cake, but thinking that I was just starting out and really wanted my first big cake, she said no way, she only wanted to spend $20-30! Good luck lady! It bothered me for months, thinking I over quoted her, but there is no way she would ever get a cake like that for that many people for $20-30. I am now trying not to spend too much time on advanced prep for a cake until I get the order. Oh and get this one, the latest was a girl who wanted me to only ice cupcakes for her wedding (she was using a family receipe) I gave her a quote of $100 for 150 cupcakes and she said that was crazy... after I had bought the new tip and iced up some sample ones because she said I had the order. URGH! Some people drive me crazy lol
post #23 of 54
I go through the same thing as all of you have mentioned, I am also in a small community, and I think my prices are competitively fair, but I get my share of \\"Wow, so much??\\" or the uncomfortable \\"Oh, um ...uh, I uh...\\" -where I feel like I should go down in price, and sometimes I do, I know thats\\' wrong but I worry that people will walk away and spread the word that \\"Mari\\'s cakes are sooo expensive.\\" There is another custom baker in town and people don\\'t go to her anymore becuae they get scared away from her pricey prices... I feel confident in my work, but for some reason I lose all respect for myself when I am put to the test like that, and I dont want to be known as untouchable either....
post #24 of 54
A friend of mine asked me about making a small cake for her daughter\\'s baby shower. Her husband drove my son to the prom in his limo for free, so I told her I would do a 3D teddy bear cake (using Wilton pan) for $25. I guess even that was out of her price range because her excuse was, \\"After I asked you to do a cake I thought about it and since the baby\\'s father\\'s mother is throwing the shower and she\\'s very competitive, if I brought in one of your cakes it would put her over the edge.\\" She ended up buying a 8-in grocery store cake. Hubby said he doesn\\'t want me doing business with them anyway because they\\'d expect everything for nothing. Told him sucks to be them, they pay what I want or they get no cake.
post #25 of 54
I live in a very small town and a friend of a friend called for her son\\'s 1st birthday. She had a picture of the cake she wanted so I asked her to send it. It was a 5 tier cake that was crooked (kind of like a topsy turvy cake). Each tier was a story book theme and there was a little boy crawling up the side of the cake, making it lean as he headed for the top tier. It was all covered in fondant and would probably take 3-4 full days to do. It was adorable, but an extreme amount of work. I told her that there was no way I could charge less than $300-$500 for this cake. She freaked out saying that the people on tv would not even charge that much. So I had to go on to explain to her that the cakes she sees on tv are $1000+ and I am a SAHM with 2 daughters. She told me she wanted to spend less than $100. I ended up doing a Mater sheet cake for her and when she picked it up, never thanked me.

I was pretty ticked at the time, but now I just laugh about it.
post #26 of 54
Thread Starter 
Well I am thrilled to say my story has taken a surprise twist. It seems that after one full day of not hearing from her, she contacts me and orders not the stencil cake at a lower price of $80.. but opts for the 3D at $120. I am wrapt that I stuck to my guns.. I am content to stick to the prices that I have calculated and know that my work is worth it. I say to all of you have shared a similiar situation to do the same. Know what your worth.. take credit for all you know and for the beautiful art you create.. and reflect that in your asking price.. accept nothing less. Thank you to everyone for sharing their opinions and advice.. I'm happy to share my happy ending.. although I am not gulliable enough to believe that this will be the case everytime.. we all know we have those 'cake muggles' to deal with who just love the idea of their 'simple' cakes... *rollseyes*
just one more...
Reply
just one more...
Reply
post #27 of 54
Quote:
Originally Posted by cutiepiecupcake

Well I am thrilled to say my story has taken a surprise twist. It seems that after one full day of not hearing from her, she contacts me and orders not the stencil cake at a lower price of $80.. but opts for the 3D at $120. I am wrapt that I stuck to my guns.. I am content to stick to the prices that I have calculated and know that my work is worth it. I say to all of you have shared a similiar situation to do the same. Know what your worth.. take credit for all you know and for the beautiful art you create.. and reflect that in your asking price.. accept nothing less. Thank you to everyone for sharing their opinions and advice.. I'm happy to share my happy ending.. although I am not gulliable enough to believe that this will be the case everytime.. we all know we have those 'cake muggles' to deal with who just love the idea of their 'simple' cakes... *rollseyes*




BRAVO!!!! that's awesome
post #28 of 54
Whooo hoooooo that's great cutiepie!!
"You have to stop the Q-Tip when there's resistance." Chandler Bing
Reply
"You have to stop the Q-Tip when there's resistance." Chandler Bing
Reply
post #29 of 54
well seeing how Thomas the Tank is a licensed character, you shouldn't be doing it at all unless you charge enough to cover your potential fine.
post #30 of 54
I guess the big "am I overpriced?" question is one that always comes up in small communities. One of my mom's old coworkers emailed me for pricing info and picture examples of my work. She didn't realize it was me until I replied, and made a huge deal about it. Then after telling her to visit my website for photos and base price info, she responds with, and I quote "i was looking to order a baby shower cake but..." i knew from that statement it was her either trying to say I want a discount or your prices are too high. I still haven't responded to that e-mail. My husband told me to delete it and was like don't you dare e-mail her back. I get those types of e-mails every week. My prices are away less than the custom bakeries/gourmet shops, and are on par with what other custom bakers on island charge so i know that my prices are very fair. Now I've gotten to the point if you don't want to pay my prices, go elsewhere because I'm not discounting. I also try to educate my customers on the intricacies of custom cakes etc as well, to give them a better appreciation of the value of edible masterpieces. Morale of the story? Just stick to your guns, like the op said!
Sunny Smiles from the Cayman Isles!
Reply
Sunny Smiles from the Cayman Isles!
Reply
New Posts  All Forums:Forum Nav:
  Return Home
  Back to Forum: Cake Decorating
Cake Central › Cake Forums › Cake Talk › Cake Decorating › Did my prices scare her away? Vent