AI like the cake boss, but when I saw the cake at krogers I thought the way it was done was really ugly. I would be so tempted to try something of his but just the look was a turn off.

The voice of reason, as always, scp1127! Your expertise as a businessperson is always welcome and helpful.

scp is right, if you get a cake at Walmart what the heck do you expect? If people buy a grocery store cale they're getting what they pay for.

I have a friend who's a self-professed terrible baker, and she made the point that for an experienced decorator a lot of stuff looks like crap, but for someone who has no clue it can look great. She was looking at a picture of a cake that I thought was horrible, and she said that to me it might be bad but if she made something that looked like it she'd be totally psyched. I don't think the colors are so off-putting to most people, but it probably does taste crappy based on the reviews. HOWEVER...people are so used to bad cake, that might not make a bit of difference. Look at the rush on twinkies that's going on right now as people storm the quik-e-mart to stock up on their foul little cake snacks.

AI don't understand the whole "Walmart made it and stuck Buddy's name on it" philosophy. I stopped watching the show ages ago, at least a year, but I heard about the whole cake factory warehouse thing. And heard on here about how dark the cakes were that were the test batch from the new ovens at the cake factory (dark = dry) .. I think that the first assumption of everyone would be that the cakes are made in his cake factory.

Kroger also sells them!  They are $25 there I about flipped that is way to much.  We went back a few days later and there they were 1/2 because no one was buying them, so we did just to see if they were any good, it was awful I'm sure his stuff in his bakery is much better but this cake was not! JMO :)

AWell said!!! The cake is actually good and much better than any store bought cakes I have ever tasted. Give the guy a break. I would jump at the opportunity to be in his shoes. Look at where he is. Its obvious that his business is no suffering grade of some little $20 grocery store cakes. Come on.

I think the issue is that he is marketing them as his original cakes, he says they are the exact same recipes, using the exact ingredients and methods.

You can't make a claim like that, and then turn out cakes that taste like spongy cardboard.

They are cuter than other grocery store cakes at least.

That said, I've tasted cake from his bakery, and it was very good.

Producing a new product to make extra money...great! Falsely advertising said product... not so great.

Just to toss my two cents into the pool... I tried purchasing a cake from Ace of Cakes about five years ago.. I was treated rudely and disrespectfully and I would never purchase anything from that brand unless it was to burn.  I have come to realize over the years just because there is a brand name on it does not make it better or the level that you get from the source... I mean look at PF Changs a great chinese resturant but their frozen foods are medicore at best... so just stick with what you know and do what you know is best for your palette... but that is just my opinion and the quote my DH... opinions are like butts everybody's got one and they usually stink...

I am probably going to be tarred and feathered for saying this but in my opinion I do not see the hype in Buddy's cakes. Yes he is on TV and he is a long lasting generation bakery but have you looked at the gallery on this forum.There are cakes on here that blow anything I have ever seen him do right out of the water.The difference with the cakes on this forum and buddy's is that the ones here have been made by 1 or maybe 2 people, Buddy has a huge team for one cake. Everyday on here I see more than a handful of cakes that take my breath away or make me smile .

ive seen his cake line at price chopper selling for $25.00 and big cut out of buddy next to the display. ive been hesitant to purchase the cake.  im not much for any store bought cakes.

and now...after reading the reviews im glad i didnt.

Buddy formed a company with TLC and  Dawn Foods, a large wholesale bakery supplies and baked goods provider, to make and distribute his new cake line.  Dawn Foods must be making the cakes; they make everything from cakes to muffins to cake mixes and this is just one more product for them.  When I first saw the cakes in the supermarket, I noticed the quality of the decorating was poor; I thought to myself that Buddy is going for the bucks but really harming his reputation by selling these inferior cakes.  Based on the ingredients, the cakes look like they are made from mixes, considering they include preservatives, food starch, emulsifiers, (and lots and lots of color). They can sit around for days before they are purchased, and they are made and decorated prioritizing speed over quality.  It isn't a premium quality product, but if I were Buddy, I might have used a different name to differentiate the cakes they sell in the supermarket from the ones they sell in their bakery.  

If he's saying the Walmart cakes are made using the same techniques and ingredients as his regular cakes, does that mean Buddy uses mixes in the bakery?! 

I would hope nobody here is naive enough to think he actually in any way produces these cakes himself. From what I've read, it seems like most are just annoyed that he is promoting them like he did.

That said... Ralph Lauren totally bottled my perfume himself! Gosh dang it, you can smell the love he put into it.

Let's face it, they are just another supermarket cake by the sound of it and lots of people like supermarket cakes because they don't cook and they don't know any better.  Personally (here in Australia) I find supermarket cakes dry and not worth the calories but I go to a knitting group and they all think they are just fine.

I read an article on Buddy and the bakery and he DOES use mixes for a lot of his cakes.  Special orders are from scratch.  I have an order for Margarita cupcakes for a wedding this summer and they will be scratch.  It's a very dense cake, but very tasty with the tequila taste.  (Alcohol evaporates during baking).

As stated earlier, I agree that Buddy has just probably "partnered" with Dawn to "endorse" those cakes.    We cake people understand how it is...but the average joe-cake-civilian assumes that those cakes with his name on it is what his cakes taste like.   I have no problem with celebrity endorsement....I just think it Sam Walton  and his dog should have their picture on that cake box........not Buddy Valastro.  I do not think that was a wise business decision on Buddy's part. 

AUltimately a short term endorsement with Walmart is probably going to pay more than any business he might lose at his bakery because of it. The people who are paying for his $$$ cakes probably don't even know where Walmart is. And it helps his TLC contract negotiations too, because they have a vested interest in keeping him on the air now. He might lose credibility as a baker but his number one interest is his pocketbook.

This has nothing to do with your review, but I love your signature!!!! So fun!!! Have a great day!

AIf he has absolutely nothing to do with the cakes, what is he Lackawanna cake factory for? I probably spelled that wrong.g but it has been at least 18 months since I saw the show. And my phone is too much trouble to search with. Or correct mistakes.

In a word...AWFUL!  I got the fondant cake.  The fondant looks and tastes like play-doh.  Seriously!!!

The cake itself was nothing special--one layer of vanilla and one layer of chocolate with fudge filling.  The cake was fairly dry and had no real discernible chocolate flavor.  The fudge filling was good, though!  The thin layer of buttercream between the fondant and the cake was also good.  for 27.99, I wouldn't waste my money.  We all peeled off the fondant and threw it away before eating the cake.  That at least made it somewhat passable.  Their bakery cakes are better by far!