Customer Doesn't Know What She Wants....

Decorating By Alwayzmakincake Updated 16 May 2012 , 10:07pm by SammieB

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Alwayzmakincake Posted 16 May 2012 , 8:55pm
post #1 of 3

Do you all ever encounter people who don't really know what kind of design they are looking for? I had someone contact me for a wedding cake but she doesn't know what she wants. She kind of likes a cake she saw on a grocery store site but she is not sure. She thought I could help her decide. I e-mailed her some pictures of cakes I thought were pretty. I have only made one wedding cake before so she does not have a lot to choose from on my site.

I also told her she could google some wedding cakes and let me know if she sees anything she likes.

What do you think?

Thank you for any advice.

2 replies
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cakemama2010 Posted 16 May 2012 , 9:06pm
post #2 of 3

You did all you could. I have one lady who is religiously indecisive to the point of annoyance. Half the time I tell her I will just surprise her and she's ok with that. BUT, she orders a cake every month so I've gotten to know her style. The other times I just email her pictures till she picks one. I wouldn't tolerate it if she wasn't such a loyal customer, though. Good luck!

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SammieB Posted 16 May 2012 , 10:07pm
post #3 of 3

I had this problem a lot when I was in residential fixture sales. People would come in to pick out faucets, lights, hardware, etc for their houses and not have a clue what they wanted and couldn't tell me. Usually I could get an idea of what to offer and show them if I got a budget estimate, and maybe samples of carpet, paint, floorplan, etc. Maybe you could help her figure it out based on her other wedding details? Flowers/colors/dress/venue? I guess it depends on how much effort either one of you want to put into it really. icon_smile.gif Some people have no idea or want to build the whole thing around the cake so it might not help at all, hehe.

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