Website - How Much Information Is Too Much?

Business By karenm0712 Updated 12 Jun 2008 , 8:53pm by karenm0712

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karenm0712 Posted 12 Jun 2008 , 12:19am
post #1 of 8

I am venturing into creating my own website. After doing cakes for 3 years for friends and family I am finally getting the guts to get "out there".

I have learned so many lessons lately (lovely SIL who is broke & can't seem to pay me COST or make up her mind on anything) and want to have ALL my ducks in a row before I truely get started.

My question is how much information is too much information for a website? I have the basic pages (Home, prices & details, flavors & fillings, pictures, and FAQ's) but feel that because of all of the information I want to put onto my FAQ's page might be too much. What FAQ's would you recommend - do I just go all out and put everything I can think of?

Here is a link to my site so far - - would love opinions, especially on the information you would put or not put.

Thank you!!

7 replies
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poshcakedesigns Posted 12 Jun 2008 , 12:26am
post #2 of 8


With todays technology brides and shoppers alike go to the internet for information. The more you have the better BUT it has to be done in a tastefull way. Not to much on one page etc. where things get jumbled up and lost.

Have link off pages like:
contact us
FAQ etc. this way the potential client can click on the link they wish to view information too.

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daisy114 Posted 12 Jun 2008 , 12:29am
post #3 of 8

I think your site is great... wouldn't change a thing.

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CakeDiva73 Posted 12 Jun 2008 , 1:10am
post #4 of 8

I love your colors and it's easy to find the price section on the left, however, I can't find any place where it lists the cake sizes and their corresponding prices.

I know you say the size of the serving (great idea, btw) but it's confusing because it says $1.50 per serving but then says $40 for an 8" that serves 15 ($2.66 per serving) due to the $40 minimum. But if any order over $40 is only $1.50 per serving, as a consumer, I would be looking at the next size up, since it basically doesn't cost any more......

or am I misunderstanding?

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karenm0712 Posted 12 Jun 2008 , 1:38am
post #5 of 8

CakeDiva - no you aren't misunderstanding. I want to communicate to potential customers that if they are looking at smaller cakes they are going to have to pay that $40 minimum. I too would opt for the larger cake. I just don't want to turn my oven on for $15-$20. icon_biggrin.gif

You think I should put a list of my cake sizes & prices? Like a table maybe?

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indydebi Posted 12 Jun 2008 , 3:02am
post #6 of 8

My oldest daughter told me my website was too wordy; told me that 20-something's don't read.... they scan. I told her if they were reading about Brittany's latest escapade, then they were scanning. But I'm targeting brides who are thirsting for info on planning a wedding. They are wanting to know every detail.

So every single time I get a bride who praises my website for ALL of the helpful info they found on there, I make sure and pass it along to my daughter!! icon_biggrin.gif

I think my FAQ page is pretty long .... and that's fine with me. I have all of my menus and pricing on there .... and brides tell me they like that; they tell me if there is no pricing, they just click out and move on to the next guy.

This is the internet age ... the era of instant information.

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Vivicake Posted 12 Jun 2008 , 4:36pm
post #7 of 8

I like the design of your website and I don't think you give too much information. I would change the menu a bit though, for clarity.

Currently it is:

Flavors & Fillings
Prices & Details

I would do:

-Flavors & Fillings
-Prices & Details

Also, try to get a host for your website that doesn't put Google ads on top, which are referring your potential customers to other cake shops. icon_biggrin.gif

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karenm0712 Posted 12 Jun 2008 , 8:53pm
post #8 of 8

Thanks for all the great tips!

CakeDiva - I haven't forgotten about your PM - this is the first time I have had all day to get onto CC! Don't our bosses know that they HAVE TO GIVE US CC TIME AT WORK? icon_smile.gif

Vivicake - my husband was just say the same thing last night about paying for a site. He is going to talk to a buddy of his who can design on for me for free. icon_biggrin.gif

Thanks again everyone!

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