When I start my business I was thinking of offering many different cupcake flavors and decorating variations. This being said my last name is Brown so I came up with the name Brown Sugar Cupcakery (what do you think of this??) Anyway to go with this name I thought of this tag line. Brown Sugar Cupcakery...because the browner the sugar, the sweeter the cake! What do you think is it too much or do you think it's kind of catchy. Please give me your honest opinions. Thanks for your help.

I love the business name...but the tag line sounds almost "dirty" to me? Like when you hear women say "the older the berry the sweeter the juice". That embarrasses me!

Maybe I'm up too late, but that's just my personal opinion!

I'm with antonia74... also, the name is long (and sweet!) enough already, and personally the promise of sweeter cupcakes isn't a tremendous attraction -- to me anyway. Just my 2 copper pennies' worth.

Um..I just read the tag line to my husband & he thought it was for a naughty bakery I do like the name of the business though.

Ditto here. The tagline sounds a little suggestive. I like the name, though!

Well, the name is GREAT, but the tagline first brought to mind the Rolling Stones song...'brown sugar..you make me feel so good'....lol I think that's how it goes... Then I thought of just what that song is referring to...lol. So, unless you want some very interesting (and maybe even unwanted) customers, I'd try to come up with something different. I think with the name reading kind of long the tagline might work best if it's a short one. Let's see....

Brown Sugar Cupcakery - Better than sweet

Brown Sugar Cupcakery - Sweeter than Sweet

Brown Sugar Cupcakery - Homemade Goodness

Brown Sugar Cupcakery - Lovin' from the Oven (lol ok...maybe not that one...lol)

Ditto what the others said. Also, maybe I'm too country but Cupcakery sounds awkward. I like the name Brown Sugar.

Love the name!!! I'd drop the tag line though, but at least it seems you found a winner with the name!