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What are we?! I'm not a bakery, not a boutique... ugh!

post #1 of 24
Thread Starter 

Need 'blurb' for small wedding show, done but I can't figure out what to call myself.

 

I rent a kitchen at a church and wouldn't bring a bride there for tastings.  I don't have a retail/storefront so I do 'by appointment only'.

 

What do we call ourselves?

post #2 of 24
Quote:
Originally Posted by Moniquea View Post
 

What do we call ourselves?

 

If you produce baked goods, you own a bakery. If you're uncomfortable with that, perhaps further define it as a micro-bakery.

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post #3 of 24
Thread Starter 

Ooo... I like that!  A Micro-bakery :D

 

Thanks for linking me to a bakery though... as stupid as this may sound... I feel validated ;)

post #4 of 24

Though the health department and  other licensing folk people call it a bakery, I like to say I own a "cake and pastry studio."  One of my colleagues took that and called her business "The Dessert Studio"

post #5 of 24
Thread Starter 
I like the studio too but I have no studio for them to visit. Its just me and Starbucks icon_smile.gif

I got a caterers permit so I always feel weird about the whole bakery term. I over think some stuff but then people ask me where are you located. Then I have to explain I don't have a bakery and some of the light from their eyes is lost... But I hope someday I can afford a private kitchen - I'm working on clients first icon_wink.gif
post #6 of 24

Q: Where are you located?

 

A: Right now I run my bakery out of a rented, licensed kitchen facility.  I meet by appointment only and I would be happy to get together with you at Starbucks or (other places you might meet people) to design your cake.

 

The more confident you are in your answer, the less "eye sparkle" lost.

post #7 of 24
Thread Starter 

Thank you very much cupadee... I needed that reminder.

post #8 of 24

 Custom cake designer?

post #9 of 24
Thread Starter 

I like custom cake designer but it becomes redundant in the blurb. 

 

Award winning custom cake designer Cake That!  will custom design a cake for you - LOL!

post #10 of 24

I call myself a Cake Artist, I think it sounds more professional than cake decorator and I don't need to mention a bakery or where I work ( which is from home ) .

post #11 of 24
I disagree with calling yourself a bakery. When I think of bakery, I think of a brick and mortar building that I can walk into and pick up a loaf of bread and a pie. People here have even expressed frustration with people thinking they have shops, probably because of the word bakery being plastered all over their websites.
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post #12 of 24
I prefer cake artist, because I don't copy other cakes, unless they're my original designs, and create a sketch for each client. But overpaid cake lady is probably what the people call me who have a cow when I quote them.

Cake decorator, edible artistry, whatever.
*Top 100 Designers in The USA, Brides Magazine, 2013*<---little ole' me!
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post #13 of 24
Thread Starter 

When I tell them what I do - they all assume I have a brick and mortar or do it out of my house... so neither seems to throw them off.  

 

So far I like Micro-bakery and Cake Artist - both imply small, above average pricing and a studio.  I like the reply Cupadeecakes gave best - it just sounds so honest and confident.  Also there is no need to explain what a Cake Artist IS... know what I mean?

 

Thank you all for your help!

post #14 of 24
Quote:
Originally Posted by Moniquea View Post

I like the studio too but I have no studio for them to visit. Its just me and Starbucks icon_smile.gif

I got a caterers permit so I always feel weird about the whole bakery term. I over think some stuff but then people ask me where are you located. Then I have to explain I don't have a bakery and some of the light from their eyes is lost... But I hope someday I can afford a private kitchen - I'm working on clients first icon_wink.gif

 

You could call yourself a "Cake Caterer"... (or Dessert Caterer). I think most people understand caterers don't have a store-front facility with their food on display.

 

I also like micro-bakery, but I'd expect muffins and rolls and stuff with that. If you introduced yourself to me at a party, I'd be tempted to ask if you could bake up a dozen croissants.

post #15 of 24

I say wedding cake designer, cake artist sounds a teensy bit too pretentious for my sensitive ears.

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