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New Bakeries in my area scoping me out - Page 5

post #61 of 97

In my experience in this business, the more successful you are the quicker you will find out who your true friends are. Unfortunate but true - I have learnt the hard way.

post #62 of 97
I'm about to turn 36 and I still think of myself as a young 'un. Mostly out of delusion I suspect!
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post #63 of 97
Thread Starter 
Inwill chime in on the age thing. I am a forever 25 year old 36. Lol

#2 girl opened Friday. Needless to say it has been a stressful weekend for me. The reviews started hitting my store today. Customers heard them talking about buying product from Walmart to put in their case because they ran out of things. They had no cookies because their supplier hadn't delivered them for the week yet. But the kicker... They are telling people that my cupcakes are dry and my frosting is nasty. Yep. It has taken everything I have not to spread all of this. I am
Trying to take the high road but they are making it so dang hard.
post #64 of 97
Quote:
Originally Posted by Strubbette View Post

Inwill chime in on the age thing. I am a forever 25 year old 36. Lol

#2 girl opened Friday. Needless to say it has been a stressful weekend for me. The reviews started hitting my store today. Customers heard them talking about buying product from Walmart to put in their case because they ran out of things. They had no cookies because their supplier hadn't delivered them for the week yet. But the kicker... They are telling people that my cupcakes are dry and my frosting is nasty. Yep. It has taken everything I have not to spread all of this. I am
Trying to take the high road but they are making it so dang hard.

 

People who know your product will know that this is NOT the case and will take this talk for what it is, a rather unprofessional attempt to "compete" with you. If she has to rely on lies and low blows then what she is really telling people is that her product can't compete at the same level as yours :-) Keep your chin up and don't sink to her level!
post #65 of 97

This thread reminds me of my town.  My bakery will open next March.  I have spent years testing and tweaking my recipes, testing how long items stay fresh and true to taste.  Determining the ideal product mix, for looks, taste and pricing.  Have calculated how much product I have to have on hand TO NEVER RUN OUT during my opening month.  Developed an identity and a marketing plan.

 

I mention all of this because we have a cupcake/novelty cake bakery here that opened last year.  The owner is a lovely person.  However, I find her cake dry and unappealing, and I don't like Rich's whip and other "fake" frostings.  Even though that is my opinion, I would never share it with her unless she asked me.  Which she won't.  So how would she ever know?  Through testing her products.  And it would help if she wouldn't store extra cupcakes in her cooler. :)

 

Maybe take this opportunity to make sure your product is always fresh - develop methods to ensure it.  (Maybe your "friend" did get a dry cupcake from you once.) 

 

And if she can't consistently keep up, it may be an opportunity for you to increase your sales, from her potential customers who are hungry for baked goods.  Turn those lemons into lemonade!  By the way, if she is filling her case with stuff from Walmart to keep up, and isn't even making her own cookies, she's not going to be around long.

 

Liz

Follow me on my Twitter handle: @Sugar_Iowa

Or on Facebook: https://www.facebook.com/SugarFineBakedGoodsAndConfections

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Follow me on my Twitter handle: @Sugar_Iowa

Or on Facebook: https://www.facebook.com/SugarFineBakedGoodsAndConfections

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post #66 of 97

Good post and congratulations on your shop, Liz!
 

post #67 of 97

Wow, I just can't see not making your own cookies. I hate store bought cookies, there is not a single one I will eat. They are terrible. 

Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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post #68 of 97
Quote:
Originally Posted by Annabakescakes View Post

Wow, I just can't see not making your own cookies. I hate store bought cookies, there is not a single one I will eat. They are terrible. 


Same here, they taste awful.

 

I don't understand the allure of opening a bakery where you are reselling stuff from Sysco and the likes.  Why go to the effort?  And your food costs would be through the roof.  Oh well, to each their own.

 

Liz

Follow me on my Twitter handle: @Sugar_Iowa

Or on Facebook: https://www.facebook.com/SugarFineBakedGoodsAndConfections

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Follow me on my Twitter handle: @Sugar_Iowa

Or on Facebook: https://www.facebook.com/SugarFineBakedGoodsAndConfections

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post #69 of 97
Exactly what I was thinking - either their food cost is going to be through the roof or their products will be so nasty that nobody will want to buy them. Or both.
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post #70 of 97
Quote:
Originally Posted by liz at sugar View Post

Quote:
Originally Posted by Annabakescakes View Post

Wow, I just can't see not making your own cookies. I hate store bought cookies, there is not a single one I will eat. They are terrible. 


Same here, they taste awful.

 

I don't understand the allure of opening a bakery where you are reselling stuff from Sysco and the likes.  Why go to the effort?  And your food costs would be through the roof.  Oh well, to each their own.

 

Liz

Yes, food cost would be horrible! I seriously have no respect for people who can't make cookies. There is nothing to them! Mix your wet, mix your dry, mix together, but generally not too much. Bake. The science/process is so much simpler than scratch cakes. 

Quote:
Originally Posted by kikiandkyle View Post

Exactly what I was thinking - either their food cost is going to be through the roof or their products will be so nasty that nobody will want to buy them. Or both.

Both, except for people do actually eat that crap. But will they eat it for $3.99 for 18, at Kroger's, and not realize they are the same cookie, 2 for $1, or whatever? I don't think so. 

Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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post #71 of 97

I feel like such a baking noob, I had no idea that bakeries ever ordered cookies from an outside supplier! Grocery stores, sure, but an actual bakery? what the heck?

post #72 of 97
Quote:
Originally Posted by scrumdiddlycakes View Post

I feel like such a baking noob, I had no idea that bakeries ever ordered cookies from an outside supplier! Grocery stores, sure, but an actual bakery? what the heck?

It's just not right, is it? It's like busting out the Otis Spunkmeyer, and calling it your own. 

Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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Beginners, be sure to parrot advice and get your post count up as fast as you can. After all, it's not what you know, it's what people THINK you know.
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post #73 of 97

I hate to really ruin your day, but most supermarket bakeries and retail bakeries do not make their own small cookies, the ones sold by the pound. You know the leaf cookies, Florentines, rainbow cookies, holiday cut-outs, all generically referred to as Italian assortment Cookies (or worse Gourmet Cookies)? For the most part, these are factory made and pre-packaged on cardboard trays. They arrive on the same truck that delivers ingredients such as flour, sugar, cake mixes, fruit fillings, etc. Many bakeries don't even bother removing the cookies from their cardboard tray. A couple of the manufacturers are Silverlake and Best. These are sold by Amazon, too.

 

 

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post #74 of 97
Quote:
Originally Posted by Annabakescakes View Post

Wow, I just can't see not making your own cookies. I hate store bought cookies, there is not a single one I will eat. They are terrible. 

 

they are the absolute worst. Seriously who buys these? I think only people at 3AM and five sheets to the wind.

post #75 of 97
Quote:
Originally Posted by cakefat View Post

 

they are the absolute worst. Seriously who buys these? I think only people at 3AM and five sheets to the wind.

 

 

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