Originally Posted by Stitches
Eek........there just doesn't seem to be any universal website builder that people like.....help!
That's because there is no such thing as a universal website builder that someone can just start using and quickly produce professional web sites tailored to their business, just like there's no magic recipe or tool that will allow a novice decorator to easily create an elaborate multi-tier cake without a significant time investment.
Any tool will have a learning curve, so if you want to build the site yourself you may have to try a few different options before you find something that will work for you. Reviews are tough to trust because positive reviews may be astroturfed or paid for by the company, and negative reviews may just be people who didn't put the effort in, but if you see common themes that will tell you something. In the case of Moonfruit, poor customer service seemed to be a theme among the reviews.