How far have any of you gone in securing your business name other than registering it? did you just register your name and then use it or did you trademark your name so it's yours and no one else can legally use it. I know just registering my name won't give me any protection from someone else taking it and i don't want to lose my name and have to change it because someone else went as far as trademarking the name and i didnt. I also know that even trademarking my name won't necessarily protect me from someone trying to use it but atleast it will be legally mine to use. What's the process like for having to get your name trademarked? How long does it take? Will i need professional help from someone like an attorney or someone to help with this process?
Wondering about how far to go with my business name
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If your state registers d/b/a names by county, no one else can start a business with the same name in your county once you've registered your d/b/a. Other businesses with the same name can legally coexist elsewhere in your state or other states.
If someone else files a trademark, in most cases you would be protected if you can establish prior use, but there may be a legal battle if overlapping markets are involved. If you're concerned about this I recommend talking to an attorney specializing in IP protection.
Not true... I can be Inc., and they can be LLC, Corp, Company, etc. (similar, yet not exactly the same).
Actually it looks like a d/b/a may not even protect your name within the same county, it's not clear if an application with the same name as a d/b/a would be rejected or if the onus is on the applicant to do a search first. If you contact your county clerk recorder they should be able to provide more information.
No search required, they don't reject... they're approved as long as the corporate status is somewhat different.
Yes... the last thing you want to do is to accept legal advice from a cake forum.
You asked if you need professional help from an attorney -- I said yes.... that's my experience.