Cake Central › Cake Forums › Cake Talk › Cake Decorating Business › Will I not look desperate?
New Posts  All Forums:Forum Nav:

Will I not look desperate?

post #1 of 31
Thread Starter 
Good day.
Scenario 1. Last week someone wrote me an email saying her sister wanted a birthday cake and I should call her. She enclosed her sister's number and hers. I did not call because I had not dealt with her or her sister before. I was thinking that I would spend my money calling her and then what if she was not going to order? Also I thought that if her sister was really serious about ordering then she was the one who was supposed to call me. I replied the email giving her my numbers and politely telling her to call me instead as I my phone needed recharging first.

Scenario 2. A bride sent me a message on my fb page inquiring about wedding cakes and asking me if it was possible for us to meet. I replied telling her where she could find me. After some days, she wrote again, today asking me to come to her workplace so we can meet and discuss. I have not replied the message yet but thought I should come here talking to you about this.

I really want more business especially regarding wedding cakes. If I react by going/calling will I not look like someone who is so desperate for business? How would you react? TIA!
Life is short. If there was ever a moment to follow your passion and do something that matters to you, that moment is now. -quotebites.com

http://m.facebook.com/Edible.Elegance.cakes.Zimbabwe
http://www.flickr.com/photos/73178569@N05/
Reply
Life is short. If there was ever a moment to follow your passion and do something that matters to you, that moment is now. -quotebites.com

http://m.facebook.com/Edible.Elegance.cakes.Zimbabwe
http://www.flickr.com/photos/73178569@N05/
Reply
post #2 of 31
I don't think calling a customer is desperate at all...in fact telling a customer that she must call you instead of calling her seems unnecessarily restrictive.

A customer asking you to meet at her workplace is a little unusual, but if you have the time I would go for it, I'd say that's more of a positive (going the extra mile for the customer's convenience) than a negative.
post #3 of 31
I have to disagree...If the client had asked you to call her back that's one thing, but if it's a friend saying "Oh, you have to call her" she might not even be expecting a call. If someone called me and said "so and so said to call you about this" I'd be quite taken aback.

As far as going to a prospective client's work, I wouldn't. You could arrange to meet her at lunch somewhere, but I wouldn't go to their workplace. #1 what other business does that other than car glass repair services? #2 There are some wedding businesses here who do that but they also complain that people treat them like servants. Well, if you present yourself as being at their service that way, of course they will.
post #4 of 31
I agree with Jason, that calling a customer shows good business sense. But not dropping by where a maybe-customer works. That sets the tone for what you are willing to do. There needs to be a level of professionalism, and for me this type of customer service crosses the line.

VISIT US at BAKINGFIX

 

             Bookshelf    Consulting    Classes    Blog    Facebook  

    

 

 

Reply

VISIT US at BAKINGFIX

 

             Bookshelf    Consulting    Classes    Blog    Facebook  

    

 

 

Reply
post #5 of 31
Quote:
Originally Posted by costumeczar

I have to disagree...If the client had asked you to call her back that's one thing, but if it's a friend saying "Oh, you have to call her" she might not even be expecting a call. If someone called me and said "so and so said to call you about this" I'd be quite taken aback.

As far as going to a prospective client's work, I wouldn't. You could arrange to meet her at lunch somewhere, but I wouldn't go to their workplace. #1 what other business does that other than car glass repair services? #2 There are some wedding businesses here who do that but they also complain that people treat them like servants. Well, if you present yourself as being at their service that way, of course they will.



I agree with this. You have no way of knowing if this friend even wants your services. I would only call someone who requested a phone call themselves.
post #6 of 31
I did this recently. Someone contacted me and said she knew someone who wanted to attend the tasting, and was very excited about designing a cake, and blah blah. Ok, how come *they* aren't contacting me then....but whatever, so I sent her an email. Oh very excited! We'll be there! I have an idea already and can't wait to meet to do this!

She was my one no show of the day. Then I went one step further and emailed her to make sure she wasn't confused on the date, because I noticed I said Sunday in one email, instead of Saturday. The numerical date was always correct. Anyways, offered her a to go plate in case I mistakenly gave her the wrong date. "Oh my gosh, no we forgot about it, ok, I'll let you know when we can stop by tomorrow." Uh, another no show. What a waste of time.
*Top 100 Designers in The USA, Brides Magazine, 2013*<---little ole' me!
Birthday Cakes
(2 photos)
Birthday Cakes
(2 photos)
Reply
*Top 100 Designers in The USA, Brides Magazine, 2013*<---little ole' me!
Birthday Cakes
(2 photos)
Birthday Cakes
(2 photos)
Reply
post #7 of 31
I think contacting people is part of the business. I have had brides talk to me and not give a deposit only to call the week before the wedding assume I was doing their cake. I always call everyone I talk to after 2 weeks. It's not desperate it's just good business. I always contact them to see how the event went and if they were pleased with the cake. It's part of customer service.
post #8 of 31
Quote:
Originally Posted by gbbaker

I think contacting people is part of the business. I have had brides talk to me and not give a deposit only to call the week before the wedding assume I was doing their cake. I always call everyone I talk to after 2 weeks. It's not desperate it's just good business. I always contact them to see how the event went and if they were pleased with the cake. It's part of customer service.

Of course, but I think what is being discussed here is "cold calling", on the suggestion of someone else.
*Top 100 Designers in The USA, Brides Magazine, 2013*<---little ole' me!
Birthday Cakes
(2 photos)
Birthday Cakes
(2 photos)
Reply
*Top 100 Designers in The USA, Brides Magazine, 2013*<---little ole' me!
Birthday Cakes
(2 photos)
Birthday Cakes
(2 photos)
Reply
post #9 of 31
I think it's part of the business. You never know where business will come from, You can't ever make judgments about what people will or will not do. I don't think it makes you look desperate.
post #10 of 31
My impression from the first scenario is that the sister is helping to plan the party and contacting vendors on behalf of the birthday girl.
post #11 of 31
Quote:
Originally Posted by AZCouture

Quote:
Originally Posted by gbbaker

I think contacting people is part of the business. I have had brides talk to me and not give a deposit only to call the week before the wedding assume I was doing their cake. I always call everyone I talk to after 2 weeks. It's not desperate it's just good business. I always contact them to see how the event went and if they were pleased with the cake. It's part of customer service.

Of course, but I think what is being discussed here is "cold calling", on the suggestion of someone else.



To me personally I HATE receiving cold calls, that's called telemarketing. I think when AZCouture pointed out that the cold-called bride was the only no-show it demonstrates the fact that if people aren't invested in reaching out to a business they're not going to be invested in the product. The one in ninety calls you make that results in one possible booking still results in 89 annoyed people who didn't want you to call them. I hear the same things from brides after wedding shows. Vendors start emailing and calling them and they don't like it.
post #12 of 31
Interesting discussion! My two cents:
Scenario 1 - call the person who wrote just to check in, and in a very friendly way offer to call her sister "but she's expecting my call, right? I wouldn't want to impose."
Scenario 2 - I've visited folks at their workplace in an old life (home-based sales) at their request. I think it feels safe, neutral, to some people. I don't know that it sets a servant tone, more that you are willing to accommodate. That doesn't mean you're a doormat, just that customer service is important to you. And, let's be honest, this is a big cost for them and income for you; unless it's the next county over it could be a small extra effort to get the business.
post #13 of 31
I have had a call from Facebook advertising every day for the last week. I never answer an 800 number anyways, and then immediately add them to the reject call list. It still shows up on missed calls, but at least my phone doesn't ring. Finally I called the guy back and asked to be removed from their list. He sounded kind of incredulous, like I was turning down advertising with Facebook. I will SEEK you out if I need your services thank you very much, stop calling me.

If you have success contacting people that may or may not be expecting you to call, then by all means rock on.
*Top 100 Designers in The USA, Brides Magazine, 2013*<---little ole' me!
Birthday Cakes
(2 photos)
Birthday Cakes
(2 photos)
Reply
*Top 100 Designers in The USA, Brides Magazine, 2013*<---little ole' me!
Birthday Cakes
(2 photos)
Birthday Cakes
(2 photos)
Reply
post #14 of 31
There may also be different social norms in Zimbabwe, I'm curious to see the OP's response. Having to consider the added cost of calling a customer is certainly a foreign concept to most in the US.
post #15 of 31
Thread Starter 
Thank u very much y'all. For some reason I was not receiving email notifications. The cost for calling someone is quite neglible depending on how long u take talking to that person. Regarding scenario 2, the bride to be works about two streets away from my building. She will not lose anything by coming to me either. Wonder if I should ask her why she prefers that I go to her instead of her coming to me.
Life is short. If there was ever a moment to follow your passion and do something that matters to you, that moment is now. -quotebites.com

http://m.facebook.com/Edible.Elegance.cakes.Zimbabwe
http://www.flickr.com/photos/73178569@N05/
Reply
Life is short. If there was ever a moment to follow your passion and do something that matters to you, that moment is now. -quotebites.com

http://m.facebook.com/Edible.Elegance.cakes.Zimbabwe
http://www.flickr.com/photos/73178569@N05/
Reply
New Posts  All Forums:Forum Nav:
  Return Home
  Back to Forum: Cake Decorating Business
Cake Central › Cake Forums › Cake Talk › Cake Decorating Business › Will I not look desperate?