I' know I'm a little late coming in on this but hello fellow UKers. It's so nice to know some of you are out there lol
I live just north of Birmingham & I work from home too. All my work comes from family, friends & work colleagues & It's just word of mouth from them. I get lots of compliments that my cakes taste as good as they look. They think I use some really fancy recipe but I only ever use a good old fashioned victoria sponge recipe, you know equal amounts of fat, flour, sugar & eggs.
I've tried lots of recipes for chocolate cakes but the simplest & best tasting comes from Kathy Moore's Cakes From Concept To Creation book, which is a fantastic book if you're just starting out. It covers everything from basic recipes to pricing.
This will do an 8" cake.
225g Butter or maragarine
225g caster sugar
225g self raising flour
4 heaped tbsp cocoa powder
4 tbsp hot water
2 tsp baking powder
2 tsp coffee powder/granules
Pre heat oven to 180 c.
Mix the cocoa with the hot water & coffee granules to make a paste.
Then place all the ingredients into a mixer & beat well until light & fluffy.
Then cook in a lined tin as normal for 30 - 50 mins.
As for cupcakes I agree that people think you're crazy for wanting to charge them £1.50 each for them, they think they should cost 50p like they do in Greggs. My cake dec tutor hates making cupcakes so she charges £6 each for them just to put people off.
Newsums I agree everyone thinks you should only charge Asda prices because lets face it that's what most people are used to nowadays. I always say if you want a generic mass produced cake that looks & tastes awful & is full of additives then go to Asda. If not be willing to pay for bespoke.
bashini I too prefer to use covapaste. It's tastes better, is easier to work & doesn't have that weird smell Regalice does.
Lyndseyb52 yay another Lynsey I only I spell mine without the "d"