$2 A Cupcake Is Too Much... Ha!

Business By alicegop Updated 30 May 2008 , 9:45pm by dandelion56602

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alicegop Posted 26 May 2008 , 5:56pm
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Lady calls me today, wants EIGHTY cupcakes for Sunday in a CIRCUS theme... what can I do? I tell her I'll call her back. I call my cake friends and we decide we can do primary colored polka dots, balloons, pipe elephants, lions, etc... and make some with popcorn using the mini marshmallows....

So I tell her it will be $2 each... $160 + cardboard cake stands at $4.25 each.

"WOW, $2 a cupcake..... let me call you back after I get my head around this"

I have 2 cakes for this week already, I totally don't need the stress of EIGHTY cupcakes (I'm a math teacher, I do this as a hobby) so if she decides that is too much, oh well.

Exactly how much does she think 80 custom cupcakes should cost less than a week in advance?!

Hmmm, If I am doing all of that that is a lot of different colors of frosting, how long would it take me to make all these cupcakes....

$20 worth of supplies,
About half an hour to make the mixes, and fill all of the cupcakes and not make a mess of them.
90 minutes of baking time since I'll do multiple batches
3 minutes decorating each cupcake (Need to color frosting, fill decorating bags, pipe them on...)

That alone is SIX HOURS of my time.
That comes out to only $20 an hour.

This doesn't include, the decorating of the cardboard with ribbon, delivery and gas.......

I am not backing down on this. I think that is more than reasonable.

58 replies
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CakeDiva73 Posted 26 May 2008 , 6:05pm
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Your prices are totally acceptable....people see cake mix for .79 and think 'Oh, that can make 24 cupcakes' so when you tell them $2.00 per cupcake, they just don't see it......which drives me nuts.

I don't understand why this is, but cake is so underrated (money-wise). icon_sad.gif

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Mac Posted 26 May 2008 , 6:05pm
post #3 of 59

here, Here!!!
Definitely do not back down on this. I had a topsy-turvy cake that I grossly underestimated on the time and gave away for $85 a couple of months ago. Told customer that was a SPECIAL price and it would be higher the next time.

Well, she orfered another one last week and was shocked when I quoted $150.00. She ordered it--griped the entire phone call about the price but I told her "It is what it is!" Stick to it!

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yelle66 Posted 26 May 2008 , 6:07pm
post #4 of 59

I'm glad you stood your ground. You know what your time is worth! I hope I can be as brave when it comes down to it!

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terrier Posted 26 May 2008 , 6:07pm
post #5 of 59

Don't back down!
I sell my cupcakes for $2-4 each. I guess people think that because they are little they are not as much work and really sometimes they are more work because everything is smaller and you have more than one to do.

Good Luck!
Cheers,
ally

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CarolAnn Posted 26 May 2008 , 6:08pm
post #6 of 59

No that's NOT too much! If she balks but goes for it I'd cut back some and not bother filling them. Either way for that price I wouldn't fill. I don't think much of short notice orders.
Good luck!

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miny Posted 26 May 2008 , 6:20pm
post #7 of 59

I think it's a very reasonable price, there is a cupcake shop near here that sells them for 4 bucks and they are average size and have only frosting and a few sprinkles on them, she's not going to get a better deal on custom decorated, last minute cupcakes, DON'T BACK DOWN!!! icon_smile.gif

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CoutureCake Posted 26 May 2008 , 6:23pm
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As I quietly shut the door behind this person... Remember, they weren't your customer in the first place, let them eat freezer burn icon_twisted.gificon_wink.gif

Yea, sometimes you just need to tell yourself it's o.k. to move on from the annoying schmucks because you've got too much other stuff to do... OTOH, if they wanted an 6" circus tent cake with 70 plain, boring, white swirled top cupcakes with clown picks, THEN they've got something to negotiate with...

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chutzpah Posted 26 May 2008 , 6:23pm
post #9 of 59

That is SO not too much. What a weenie.

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Kiddiekakes Posted 26 May 2008 , 6:40pm
post #10 of 59

That is exactly what I charge for my cupcakes...Once you add everything up...it costs time and money!!!

The cupcake shop here which is busy all the time and oftens runs out of cupcakes by 1pm charges $2.65 a cupcake with swirled icing and nothing ontop...they boast that they are Fabulaous but I have tried them...honestly ...they weren't that great for the price!!!

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sugardaze Posted 26 May 2008 , 6:41pm
post #11 of 59

$2.00 is a steal.

My friends have been ordering cupcakes from me for $2.50 each. I don't set a minimum for them so they order as many as they can afford.

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indydebi Posted 26 May 2008 , 6:41pm
post #12 of 59

Part of my Wedding Workshop info to brides is:

"Don't look at Walmart's $3.99/dozen cupcakes and think cupcakes will be cheaper than a regular wedding cake. Because chances are you don't WANT a $3.99/dozen cupcake for your wedding. Chances are you want a cupcake with MORE than a big swirl on the top. Chances are you want it specially designed in your wedding colors. Chances are you will want a flower made of icing or gumpaste or fondant on EACH AND EVERY ONE of those cupcakes. Chances are you will want the cupcakes delivered and set up at your reception, instead of sending your sister to walmart to throw 10 of these dozen-packs-of-cupcakes into her grocery cart.

Chances are you don't REALLY WANT a $3.99/dozen cupcake .... but you THINK that's the price you're going to pay.

And it's not."

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alicegop Posted 26 May 2008 , 6:46pm
post #13 of 59

indydebi can I use that?

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indydebi Posted 26 May 2008 , 6:48pm
post #14 of 59

Anytime ....! if I didn't want it used, I wouldn't have posted it! thumbs_up.gif

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alicegop Posted 26 May 2008 , 6:52pm
post #15 of 59

GOD BLESS YOU!

That is what I feel too... if I put it on my website... as they say in the teacher biz... "steal steal steal" (I believe that is a quote from Harry Wong.... )

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Jayde Posted 26 May 2008 , 6:56pm
post #16 of 59

ROFL Debi! That is hilarious! BTW your Walmart must have better prices than mine, cause 12 cupcake with just a swirl of icing here is like $11.99. They charge a $1 a cupcake here. I am sure yours are way better and custom! And dont even get me started on gas prices. She is getting a steal!

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Lenette Posted 26 May 2008 , 7:02pm
post #17 of 59

I can totally relate. I had a lady call me last week wanting cupcakes with little shoes and handbags on them and thought $2 each was too much!

"That is more than I want to spend so I guess I will make them myself"

I say- have at it lady! I ain't working for free. I betcha when she sees how much goes into it, she'll understand why they cost $2! And I think that was low balling it on my end!

Stand your ground honey! thumbs_up.gif

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alicegop Posted 26 May 2008 , 7:12pm
post #18 of 59

Yea, I was thinking my walmart (actually Vons) charges a dollar a cupcake. So for custom.... clearly $2 is not crazy.

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alicegop Posted 26 May 2008 , 7:16pm
post #19 of 59

I can't find how much sams club charges from the website.

Image But check out what I found that they make.... Do they get that from decopac? I know a lot of their stuff comes from decopac...

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mssweetie24 Posted 26 May 2008 , 7:20pm
post #20 of 59
Quote:
Originally Posted by indydebi

Part of my Wedding Workshop info to brides is:

"Don't look at Walmart's $3.99/dozen cupcakes and think cupcakes will be cheaper than a regular wedding cake. Because chances are you don't WANT a $3.99/dozen cupcake for your wedding. Chances are you want a cupcake with MORE than a big swirl on the top. Chances are you want it specially designed in your wedding colors. Chances are you will want a flower made of icing or gumpaste or fondant on EACH AND EVERY ONE of those cupcakes. Chances are you will want the cupcakes delivered and set up at your reception, instead of sending your sister to walmart to throw 10 of these dozen-packs-of-cupcakes into her grocery cart.

Chances are you don't REALLY WANT a $3.99/dozen cupcake .... but you THINK that's the price you're going to pay.

And it's not."



People just don't realize the time and energy that is invested in doing cakes and cupcakes it is more then just throwing a box of cake mix and icing together
haha even walmarts $3.99 a doz price has went up around here icon_biggrin.gificon_rolleyes.gif

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mommycakediva Posted 26 May 2008 , 7:22pm
post #21 of 59

Didn't ever think about what I would charge for cupcakes, just started making them so thanks for the insight!

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poshcakedesigns Posted 26 May 2008 , 7:27pm
post #22 of 59

Will people ever stop to think that our 'time' is worth something to us?

You can bet if I'm going to take time away from my family then by God I WILL have something to show for it when I'm done. HUM like 'take me out to dinner money' so that we can spend some family time together.

Stick to your price - icon_lol.gif

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indydebi Posted 26 May 2008 , 7:28pm
post #23 of 59

Now you guys are going to force me to look at those cupcake things again to confirm my pricing! I think I'm just seeing the clearance table by the entrance!! icon_lol.gif

I did see at sam's the other day, they had a 6" round plus 12 cupcakes for $11.99.

Oh.... and I also noticed that most of my walmart's cakes appear to be 3" cakes, single layer or maybe 3" and torted, and some were just flat out 2" single layer rounds ..... NOT the 4" tall cakes I make.

I also throw in how I can make a 3-tier wedding cake using just 12, 15 or maybe 20 BC roses..... but 125 cupcakes would require 125 roses. More labor = more in cost.

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BrandisBaked Posted 26 May 2008 , 7:50pm
post #24 of 59

My basic cupcakes with buttercream only start at $1.50/ea. With buttercream roses, or other decoration, they are $2.00. Add on fondant embellishments, and they start at $2.50 and can go as high as $4/ea.

Tell the next person to call me for a price comparison - and they'll realize they are getting a bargain at $2 apiece. LOL!

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cakechica27 Posted 26 May 2008 , 7:58pm
post #25 of 59

I took a look at the famed Magnolia Bakery's website (New York City, www.magnoliacupcakes.com). Baking everything from scratch, they charge $2.25 for their plain chocolate and vanilla cupcakes, and $3+ for their specialty cupcakes.

If you're offering a quality product, charge accordingly and unapologetically. In my (short) experience as a decorator, I have found that good people will happily pay what the product is worth, and those are the customers that you want to keep! Don't let Little Miss Short Notice get under your skin. thumbs_up.gif

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giggysmack Posted 26 May 2008 , 8:13pm
post #26 of 59
Quote:
Originally Posted by alicegop

But check out what I found that they make.... Do they get that from decopac? I know a lot of their stuff comes from decopac...



This is from Decopac it's called babybud

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Suzie757 Posted 26 May 2008 , 8:19pm
post #27 of 59

Check out this website http://www.chicagocupcakes.com/. I'm still in shock over the price for 2 dozen even if it does include delivery !!!

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dandelion56602 Posted 26 May 2008 , 8:33pm
post #28 of 59

I've been turned down on charging $2/cupcake for 40 to look like Mickey (at least the ears w/ red icing too). Oh well, I didn't have to slave! And cake mixes aren't .78 anymore here--they are $1.08 + our almost 10% sales tax.

Alicegop, Sam's sells those cupcakes? And what is decopac?

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fiddlesticks Posted 26 May 2008 , 8:34pm
post #29 of 59

Suzie757... Love the site though ! If you click on the top where it says PRESS a beautiful cuppy tower shows to your right !

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fiddlesticks Posted 26 May 2008 , 8:35pm
post #30 of 59

Sorry to your left ! Duh !!

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