Hmmm.. I wouldn't take it personally. It's a matter of taste. Some people like candy melts.. some don't. I personally don't like them. I don't think of them as real
chocolate, and I am willing to bet that many people would agree with me. Most people see chocolate covered strawberries as a luxury.. so they will pay for them. Especially if you can say they are covered in premium chocolate. I'd switch to a better chocolate and charge accordingly.
And like Shirley suggested, I also use a very firm ganache to cover my chocolate covered strawberries (I only make them for me since I am selfish and won't share.. LOL). It has a great mouth feel compared to just plain old chocolate which breaks off in big chunks. A firm ganache melts in your mouth with each bite.
Edited to add that I can get Ghiradelli chocolate at my grocery store.. if you ask the manager they will probably order something like that for you. A bar costs me $1.99.. they sell it in chip form too.. worth a shot.