Hello! I was hoping to get some advise on doing a festival from someone who has experience with festivals. Is there a % / ratio of how many cupcakes to bring based on how many attendees are expected?
More about this particular festival- It is a upscale event at a resort, 1200 people come each year, people are paying $25 to attend, only other food vendors will be cookies/choc. and bacon. It is a 5 hour event and people will be drinking. I will be bringing novelty cupcakes based on the theme of the festival, i will sell individually and in 6 packs, at least 4 flavors available. I am also required to provide samples. I was thinking of bringing little 2 oz cups with a bit of cake and icing just for a taste. How many samples would you bring?
More about me... my novelty cupcakes recently sold out in 20-40 mins at a local cupcake competition with approx 1000 attendees. I made 10 dozen. I would assume they would not go as fast at this coming festival because it is not a cupcake festival and i will not be the main focus of event.
I really appreciate the feedback in advance!!
I do festival all the time in my dessert food truck. About 10% of attendees eat dessert in my 4-yr experience. I've talked with others in the dessert biz and the 10% holds up pretty well. And, that 10% will be split between you and the cookies/chocolate vendor.
Samples - ugh. As small as possible and as few as allowed.