I wanted to gauge and see how does everyone go about offering holiday discounts on their cakes. Do you offer special pricing to companies for company parties?, how do you advertise?
AI don't discount, it costs me the same amount to make a cake at any time of the year.
it might be your busiest time of year. I know it's mine. Do you really want to stay up all hours of the day and night for discounted cakes? I wouldn't. Offer a discount for an order in January, when it will be much slower.
It's actually become a tradition with me, to offer simple elegant little cakes for Christmas, Halloween and Valentines Day. I usually design something new each year, and only offer a few, at a special price. Usually I have a $150 minimum for any order, but those three times a year, I offer those. Either a single tier, or a two tier, serving about 10 to 15, and it's usually either about $65 or $100. It's been popular, so I keep it up when I can. Here's an example of the Christmas offerings from a couple different years.
That's a good idea. Thanks you guys as well for your input.