dream2bake Posted 1 Oct 2013 , 8:51am
post #1 of

AHi, need your lil time and opinion regarding my Cupcake biz tagline. Please give comments and suggestions on this: Biz Name: Sweet Talk Tagline: "the dessert sensation"

Greatly appreciate your time and suggestions. Thank you very much! :)

9 replies
-K8memphis Posted 1 Oct 2013 , 1:45pm
post #2 of

i think a good tagline needs to tell me what to think/feel or what the product does for me--taking that into consideration, "the dessert sensation" could be converted to "the dessert that gives you sensations" --which is awkward but do you see what i mean--it tells me what i get--or "the dessert that sends you" --

 

to me a decent tagline gives me something--puts me on a pathway--leaves no questions unanswered--like nike's "just do it"--

 

"a dessert sensation" does not interact with me-- it isn't doing anything for me--it's a dessert that has sensations and is just sitting there--now get those sensations into me somehow for a tagline--get the phrase moving--

 

"the dessert you can't live without"--

 

"the dessert that takes you over the moon"--

 

"the dessert" itself is already understood and could be deleted--

 

consider the tagline "nobody can eat just one" for potato chips--

 

something like that--just some thoughts for you

dream2bake Posted 1 Oct 2013 , 2:44pm
post #3 of

AHi, thank you very much for your very informative feedback. I'll take note of that! :)

SecretAgentCakeBaker Posted 1 Oct 2013 , 2:50pm
post #4 of

AThe name and the tag line don't really match up. What I mean is they each convey a different feeling. I'm extremely tired right now so am having trouble trying to come up with a way to describe it what I am thinking. The name sounds more simple and gentle, while the tag line sounds more blingy, fancy, exciting.

dream2bake Posted 1 Oct 2013 , 3:22pm
post #5 of

A@SecretAgentCakeBaker: thank you so much for your time and sharing your insights re my proposed tagline. I'll revise it! Have a good rest! :)

jason_kraft Posted 1 Oct 2013 , 3:40pm
post #6 of

AYou'll probably want to mention cupcakes in your tagline, since IMO "Sweet Talk" on its own sounds more like a dating service than a cupcake shop.

What are your business's competitive advantages?

dream2bake Posted 2 Oct 2013 , 1:34am
post #7 of

A:)Hey guys, what about this tagline- Homemade pastries at its best! -Is it ok? Pls also choose which Biz name is more appealing to you: 1. Sweet Talk 2. Sweets & Treats 3. Home Sweets Home 4. Pretty Little Sweets 5. Sweets & Styling 6. Pastry Lovers 7. Sweet Thoughts

Thank you very very much for your time and feedback :)

BrandisBaked Posted 2 Oct 2013 , 2:02am
post #8 of

AI like Sweet Talk, and I don't think the tag line needs to say anything other than something fun. You can always add "Bakery" or "Cupcakery" or whatever to the name itself. If you didn't know what Nike sold, would you know they were sneakers by their slogan "Just do it"?

I'm not really good at this, but I'd come up with something more fun and not something that just says "we sell cupcakes" (*yawn*)

The sweetest treats to pass your lips. Our cupcakes whisper "Yum!"

dream2bake Posted 2 Oct 2013 , 2:24am
post #9 of

A@BrandisBaked: I love - the sweetest treats to pass your lips! - :) Its very persuasive and creates curiosity to me! :) Big, Big thank you for your suggestions! :) really appreciate it!

Stitches Posted 2 Oct 2013 , 2:50am

I'm too tired to have any good ideas, just another opinion to help you decide...........I don't know what a dessert sensation is? I can have a happy, sad, crazy, wild sensations. But I can't figure out what a dessert sensation is.

 

I do think you can find a better tag line that fits your name. Sorry.

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