A lot of the cookie cutters I buy on line and locally have price tag stickers and bar code stickers on them.  I found that only brillo takes the gum off completely.  However, I am stratching the cutters.  Some of these cutters are over $10 each.  What do you use to remove the gum on your cookie cutters?  Thanks.

Eucalyptus oil works wonders.

Thanks.  I will buy some tomorrow.

I use "Goof Off", small yellow can with a red top and red lettering. Excellent! I really dislike the smell, and you have to be careful because it's (I'm told) bad on plastic, but great on metal and glass for getting the glue from price tags off. Quick and easy.

Same as GeminiRJ but I use stuff called Goo-gone. Wash the cutters after you get the label off.

vegetable oil 

Thanks everyone.

AI use goo be gone it works wonders then wash with soap and water :-)