looking for ideas for pricing on the most common of sheet cake sizes-- ie: 9"X12", 12X18, 11X15, and 12X18. appreciate any sugestions out there! thanx!
You need to find out your cost for each size (including ingredients, labor, and overhead including any license and inspection fees) then add a profit margin that makes sense for the market price in your area.
There is a link in my signature with an article on Pricing that may help you.
Pricing varies greatly depending on where you are located. Here are my prices for sheet cakes. I am in Austin, Texas. http://www.homesweethomebakery.com/MenuandPricing/CakePricing.aspx
I price sheet cakes lower than my "custom cakes" because they take a lot less time, labor, and ingredients (no filling). One pan, no stacking, no layers. I used to hate them, but I've come to appreciate their finer virtues