Anyone Sell Wholesale?

Business By designdiva22 Updated 16 Nov 2011 , 4:34pm by jason_kraft

designdiva22 Posted 13 Nov 2011 , 2:41pm
post #1 of 6

I am seriously considering starting to sell wholesale and was searching for contracts and info on getting started.

I found this info from this website

Does anyone have any kind of sample contract I could please refer to?

I sell my cupcakes for $2.25 each so if I sell them wholesale for 30% off at $1.60 each, how do I ensure that the retailer sells them at not more than $2.25? Have them sign the contract?

There's a lady in business in a neighboring city here in VA that sells her cupcakes from home for $1.50 each and the coffee shop she supplies to sells them for $2.50 each. Is that a reasonable margin? Or should the business and retailer sell for the same amount?

Also, should I provide them the packaging in boxes of 6 cupcakes each if we work something out where they want to sell packs and single cupcakes?

Are florists good prospects to wholesale to, apart from coffeeshops? Any other ideas?

Sorry for the long post and thanks a ton for any info! icon_smile.gif

5 replies
designdiva22 Posted 14 Nov 2011 , 5:45am
post #2 of 6


JanH Posted 14 Nov 2011 , 8:35am
post #3 of 6

Here are a few previous wholesale cupcake threads to get you started:

You'll probably get more responses during the week.


Evoir Posted 14 Nov 2011 , 9:31am
post #4 of 6

Only thing I would say to the packaging is that I would sell the cuppies in a 24 x large box (48 for minis), not the 6x boxes. You can offer to sell the retailer smaller (6x and 12 x) cake boxes to get additional profit opportunities. Also, look into the reusable cupcake delivery boxes, that the regular retailers can return for refilling by you on the next order.

Hope this makes sense.

designdiva22 Posted 16 Nov 2011 , 4:30pm
post #5 of 6

thank you for the links and for the packaging suggestion. How about markup? I didn't find anything about regulating price for the retailer. Can I set the prices for them, as in not let them charge more than what I charge for retail sale?

jason_kraft Posted 16 Nov 2011 , 4:34pm
post #6 of 6

Vendors typically don't have control over retail prices (unless the vendor has considerable leverage, like Apple), but you can find out the retailer's markup for your product beforehand and set the wholesale price accordingly.

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