Cosima Posted 31 Jul 2011 , 5:47am
post #1 of

Whenever I felt like a great piece of cake I would get one of Safeway pre-cut sliced white cake with white buttercream. This buttercream is like none other! Today I went to Safeway to talk to the bakery about their incredible white buttercream. Well seems my husband is friends with all the ladies there icon_rolleyes.gif so I got one of the ladies to tell me about the process. Apparently it comes in this big block and they add 10lbs of butter and water. OK.....well that's the process, now what the heck is that block?

Has anyone had this buttercream? If you taste it, to me it doesn't taste like powdered sugar is used. It has a very slight grainy sugar texture to it. It's very light and fluffy too. It's so good I want to work there to know what that block of ingredients are.

They do sell it by the pound for $3.99 but a pound isn't much....that's for sure! Any thoughts.....ideas..... If you haven't tried this buttercream and have a Safeway near you, go buy a pre-cut slice taste it and tell me what you think.

Anxious to hear everyone's thoughts.

25 replies
nikki4199 Posted 31 Jul 2011 , 6:50am
post #2 of

The box it comes in should have the ingredients. or you could just ask whats in it for nutrition facts they would have to tell you. Ans since your husbands knows them they would probably tell you.

jason_kraft Posted 31 Jul 2011 , 2:25pm
post #3 of

I would guess the blocks are probably high-ratio shortening.

JohnnyCakes1966 Posted 31 Jul 2011 , 2:47pm
post #4 of

I think it would have to be more than hi-ratio if all they add to it is butter and water....unless it isn't sweet frosting. thumbsdown.gif

ycknits Posted 31 Jul 2011 , 2:50pm
post #5 of

The slightly grainy texture would have to be powdered sugar.....?

all4cake Posted 31 Jul 2011 , 3:35pm
post #6 of

More than likely, it's an icing base similar to these (at bottom)
http://www.hcbrill.com/_sana_/handlers/getfile.ashx/9ddc65ad-161e-4e1d-9942-c48c60952ed5/hcbrill-buttercreme-icings.pdf

for an idea of the contents...

http://recipes.safeway.com/recipe/11058/print-friendly.aspx?Size=FourBySix

CWR41 Posted 31 Jul 2011 , 3:56pm
post #7 of

Probably similar to Dawn Food Products But-R-Creme base; a shortening and powdered sugar block--just add water (butter optional).

Cosima Posted 31 Jul 2011 , 4:05pm
post #8 of
Quote:
Originally Posted by all4cake

More than likely, it's an icing base similar to these (at bottom)
http://www.hcbrill.com/_sana_/handlers/getfile.ashx/9ddc65ad-161e-4e1d-9942-c48c60952ed5/hcbrill-buttercreme-icings.pdf

http://recipes.safeway.com/recipe/11058/print-friendly.aspx?Size=FourBySix

for an idea of the contents...




Thanks! I have this and it's on my list to try to make. Going to do this today especially since I have a batch of it from Safeway to see how close it comes to it. The only thing I'm wondering is WHY does Safeway's frosting have almost a regular sugar texture vs. powdered sugar? We shall see by the end of the day icon_smile.gif

Baker_Rose Posted 3 Aug 2011 , 9:58pm
post #9 of

The bakery I used to work at used a buttercream base. It was a solid block of high-ratio shortening and sugar that is mixed together with a commercial, super dooper mixer. You put X amount in the mixer, add x amount of water and mix on a speed for so many minutes. Scrape, add more water and beat on a different speed for x amount of minutes. It's easy and the end result is smooth, creamy and not grainy.

I always thought the base would be fun to play with in other recipes, like the OP mentioned adding some butter to it for the flavor. There are several kinds out there and the process to mix it is a little different with each one.

Tami icon_smile.gif

marchdragonfly Posted 3 Aug 2011 , 10:21pm

I too love Safeway's buttercream! I have tried other grocery store bakery's cakes and find myself back at Safeway because of their frosting!

patticakesnc Posted 3 Aug 2011 , 10:35pm

Take a look at this..sounds like what you are talking about. http://www.gourmetimports.com/bakingandpastry/bakingandpastry-details-1417.asp

lutie Posted 3 Aug 2011 , 11:01pm

Is this possibly a dry milk/sugar mixture to make it creamy?

mistyh12 Posted 3 May 2013 , 3:14am

i used to work for safeway as a cake decorator and i made the buttercream frosting every day and the block is what you put in first i know it sounds gross butt its lard its what gives it its texture and taste there is no powder sugar whatsoever but they do have recipes to make on line if you go to google!!

Annabakescakes Posted 3 May 2013 , 4:17am

A

Original message sent by mistyh12

i used to work for safeway as a cake decorator and i made the buttercream frosting every day and the block is what you put in first i know it sounds gross [B]butt its lard its what gives it its texture and taste[/B] there is no powder sugar whatsoever but they do have recipes to make on line if you go to google!!

That is the nastiest thing I read on here!

I can guarantee you it is not lard mixed with water. I'll bet you my house, car, and kids, and client list, and my life, it is not lard and water. It is an icing base.

Lard is animal fat, that is all. It tastes like pure crap, too. The only use I know of for lard is in gravies, and pie crust. It is grainy and gets separated and turns to liquid quite easily. It would slide off a cake, because it would never set. Really unstable.

kikiandkyle Posted 3 May 2013 , 4:18am

AIt's not lard. It might have been white fat but that's shortening, not lard. Trust me, I've eaten enough Safeway frosting to know it doesn't taste of meat, and no amount of sugar and butter could cover that up.

kikiandkyle Posted 3 May 2013 , 4:19am

ATo the OP, a lot of people prefer to not use powdered sugar precisely because it does produce that grainy texture you're talking about. Seems weird that it feels like eating regular granulated sugar, but its something that powdered sugar does when mixed with fats in a certain way.

mistyh12 Posted 3 May 2013 , 4:55pm

excuse me your right i guess i call it lard but its like crisco to me thats lard!!! 

kikiandkyle Posted 3 May 2013 , 8:07pm

ALard is fat from meat, shortening is solidified oil from vegetables. That's a huge difference, and saying someone uses lard when they really use shortening really isn't ok.

mistyh12 Posted 4 May 2013 , 8:03pm

holy crap you really need to chill calm down

Godot Posted 4 May 2013 , 8:17pm

ALard and shortening are not the same thing. True shortening is a vegetable (and vegetarian) product, and lard is a form of rendered animal fat.

jason_kraft Posted 4 May 2013 , 8:54pm

AWe tested some dairy-free and soy-free BC recipes using lard and they worked out pretty well, not as nice as margarine/shortening-based BC or butter-based BC, but better than palm oil-based BC (our normal dairy-free/soy-free BC recipe). The improvement over the palm oil recipe was not worth using the lard recipe though, since we would still need to use the palm oil recipe for soy-free vegans.and vegetarians.

Carrie789 Posted 4 May 2013 , 9:52pm

I never met a sweet I didn't like, so I am sure I would like Safeway buttercream. But, I am confused. There are dozens of threads on this site touting the virtues of custom cakes with quality ingredients over "mass-produced, chemical, unknown age, unknown content, icky" grocery store cakes and educating customers about the difference. Now, you want to reproduce a grocery store cake? 
 

jason_kraft Posted 4 May 2013 , 10:09pm

A

Original message sent by Carrie789

I never met a sweet I didn't like, so I am sure I would like Safeway buttercream. But, I am confused. There are dozens of threads on this site touting the virtues of custom cakes with quality ingredients over "mass-produced, chemical, unknown age, unknown content, icky" grocery store cakes and educating customers about the difference. Now, you want to reproduce a grocery store cake? 

Everyone has a different palate, some people prefer the taste of grocery store cakes and frosting (or don't notice a significant difference vs. a high quality custom cake). Grocery store frosting is usually just shortening, butter, milk, vanilla, and sugar.

justme50 Posted 5 May 2013 , 12:04am

Not everyone thinks that all grocery store cakes are icky. I certainly don't. Market and demand varies- where I live, people for the most part could care less what's in a cake or icing. They care about how it tastes and how it looks. There are some local stores here I'd give my right arm to know how they make their icing.
 

docofthedead Posted 5 May 2013 , 4:16am

This makes me wish I lived near a Safeway!  I too don't usually mind a grocery store cake, but I eat so little of it it doesnt matter to me.

On a side note...I cracked up at the use of your smiley!!

usaribbon.gif

Carrie789 Posted 8 May 2013 , 3:09am

I don't disagree at all. I was just surprised to see this thread on the site after the "Don't buy a Walmart wedding cake," rant thread.

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