For those of you who own businesses... do you have a brochure or pamphlet that you take to various shows to give to prospective clients? If so... would you mind sharing?
I'd love to know what you include and what information you think should DEFINITELY be included and what should be left out.
I have a few brochures, but I rarely ever hand them out. I do hand out a ton of biz cards to drive people to my website.
I do have brochures and I hand them out as often as business cards. I did a special one just for weddings this year. It has pictures of cakes, flavors, pricing, and some guidelines on sizes and starting prices. It's the cliff notes to my website. I keep them in my purse and hand them out when I meet people usually with a business card too.
I have both brochures and cards. The brochures are great to give to other vendors/venues.
As for what I include, same as tracycakes. I don't include my pricing, and I do include a few testimonials.