Business Name (Ya, I Have A Question About The Name Too!)

Business By bluejeannes Updated 31 Oct 2010 , 4:46pm by Ruth0209

bluejeannes Posted 29 Oct 2010 , 5:58pm
post #1 of 14

I've been thinking about using SugarCakes for a long time now. When I finally got around to telling someone about it, they suggested that it didn't sound right because it made them think about all the calories that are in cake. They said they want to enjoy eating cake and not be reminded of it. Also having the word "sugar" isn't good because it reminds them of the "bad" ingredients in the cake. I had a couple other people say that too. So Im kind of upset. I like the name, but I don't want to put people off. Any suggestions? icon_sad.gif

13 replies
gingerbreadtogo Posted 29 Oct 2010 , 6:07pm
post #2 of 14

I think it's a cute name. It's like when some one call someone sugar, not like my cakes are full of sugar.

cakes22 Posted 29 Oct 2010 , 6:21pm
post #3 of 14

I like Sugar Cakes icon_smile.gif
Or Sweet Cakes
Or Splendid Cakes
Or Sugar and Spice Cakes

I could go on and on......

But Sweet Cakes is good icon_smile.gif

TabbieCakes Posted 29 Oct 2010 , 6:23pm
post #4 of 14

How ridiculous. It's a very cute name. Its not like you're calling it fatty cakes or hi-cal cakes! Sounds like your friends are in complete denial. If you dont already know how much sugar is in cake then . . . DUH! Like they wouldn't purchase sweets from a place called Sugar Cakes. Please!

CWR41 Posted 29 Oct 2010 , 6:24pm
post #5 of 14

I agree... using "SugarCakes", "FlourCakes", or any name that describes the ingredients used doesn't sound appealing, but rather describing the taste does; like "SweetCakes" or the likeness.

The exception would be if the ingredients used is specifically what you're all about if your marketing to a particular group.

jason_kraft Posted 29 Oct 2010 , 6:32pm
post #6 of 14

I don't see a big deal with the SugarCakes name, the reputation of a business and its competitive advantages have a far greater impact on success than the name of the business.

There is a bakery here in the SF Bay area called "Sugar Butter Flour", and they do very well.

TerriLynn Posted 29 Oct 2010 , 6:41pm
post #7 of 14

I love SweetCakes!! I would buy something from a store with that name.

pinkpiggie78 Posted 29 Oct 2010 , 6:43pm
post #8 of 14

My business name is Fat Girl Cakes (named it after myself)... I have more business than I can handle. Cakes are supposed to be full of fat, sugar, calories, etc... that's what makes them taste good!

TerriLynn Posted 29 Oct 2010 , 6:45pm
post #9 of 14
Quote:
Originally Posted by pinkpiggie78

My business name is Fat Girl Cakes (named it after myself)... I have more business than I can handle. Cakes are supposed to be full of fat, sugar, calories, etc... that's what makes them taste good!




I love it! icon_biggrin.gif

bluejeannes Posted 29 Oct 2010 , 6:52pm
post #10 of 14

hah Fat Girl Cakes...that's GREAT!
I like SugarCakes because I always call my kids Sugar. I thought it's familiar to me. I guess everyone will have their opinion about a name. And a name is just a name, that's all. They will remember me from the way the cakes look and taste, not the name!

pinkpiggie78 Posted 29 Oct 2010 , 6:54pm
post #11 of 14

thanks TerriLynn. My point is pick a name you like... and don't worry about what potential customers might think.

Sarona Posted 30 Oct 2010 , 11:36am
post #12 of 14

Thanks for this cake tips

Btrfly578 Posted 30 Oct 2010 , 12:05pm
post #13 of 14

I agree with the others. I happen to like the name. Doesn't matter what it is from Cakes, to Cookies, etc. If you don't want to eat then don't buy it. Good luck with everything.

Ruth0209 Posted 31 Oct 2010 , 4:46pm
post #14 of 14

I love Sugar Cakes! I think it's a great name. Is it really a surprise to anyone that cakes have a lot of sugar in them? That criticism is just silly. Go for it!

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