Did Anyone With A Biz Watch The Cricut Cake Premier On Hsn?

Decorating By sgraff Updated 16 Apr 2010 , 4:52am by JaimeAnn

sgraff Posted 14 Apr 2010 , 3:00pm
post #1 of 45

I was shocked at some of the things that the announcer was saying.

"All you need to start a business selling cakes is a Cricut Cake"! No mention of licensing, inspections, the legalities of selling cakes, etc.

"If you even sell 1 cake for $800 you will have paid for the machine twice"!

"Anyone can immediately be a professional cake decorator"! Yes, because all there is to cake decorating is slapping on cut outs. Never mind the baking, leveling, icing/covering in fondant, stacking, etc.

The showed a 3 tier cake that looked to be covered in fondant with Cricut cut out accents. She then was trying to say that you could order this cake for "cheap" if you ordered it plain (i.e already covered in fondant, just with no decorations) from a bakery and then did your own decorating at home with the Cricut Cake. I have a feeling that there are going to be some delusional people who now will think that they can get a 3 tier fondant covered cake that feeds 150 people for "cheap" because they will "be able to decorate it like a professional at home".

I was floored at the stuff she was saying. icon_confused.gif

44 replies
tootie0809 Posted 14 Apr 2010 , 3:10pm
post #2 of 45

I watched part of it, and I totally agree with everything you said and thought exactly what you thought too. I'm sorry, but if someone wanted that 3-tier fondant covered cake plain or with the cut-outs, I would charge them the same amount. I noticed Carrie Biggers from Carrie's Cakes was busy decorating away. I didn't watch long enough to see if she had anything to say or got to have any input, but I wondered what she thought about some of the things the announcer/promoter lady was saying. I know Carrie runs a very successful business and wonder if she shared the same feelings that anyone could order a "cheap" fondant cake and make it beautiful with their Cricut Cake.

Anywya, I've been using the Expression for my fondant and GP cut-outs for a while now. Other than the parts being washable, I still don't understand what is so different about the 2 machines if you just use the deep blade.

PTBUGZY1 Posted 14 Apr 2010 , 3:13pm
post #3 of 45

I watched some of the HSN cricut cake show last night and yes I noticed her comments to. I'm a hobby wannabe decorator with the added burden of living in Texas (no legal baking at home) icon_cry.gif. I know that it takes a LOT more than just slapping a cut out on a cake. I am still slow and it takes me hours to complete a cake. But I guess from her point of view she's trying to "sell" a product.

dchockeyguy Posted 14 Apr 2010 , 4:42pm
post #4 of 45

I think a lot of people are going to be disappointed if they buy this and think it will be as easy as they make it out to be. What, the Cricut doesn't smooth out your icing and cover the cake in fondant without marks? Really?

To be fair, I bought one. I actually can see some use for it for me, especially for an upcoming wedding cake. I have to make a lot of little pieces that are all the same, and there's no cutter on the market for what I want to do. That's the kind of thing I think the Cricuit is good for, and how I plan to use it.

KathysCC Posted 14 Apr 2010 , 4:48pm
post #5 of 45

I confess that I am curious. HSN is supposed to be airing this again today, Wednesday, April 14th at 4 PM and 7 PM Eastern. I will watch just to see what all the hype is about.

SunshineSally Posted 14 Apr 2010 , 5:46pm
post #6 of 45

I'm a hobby baker and was floored at the things they said. Yes, you can go buy a $5 cake at the grocery store but it's gonna taste like a $5 cake. You can decorate it with the Cricut Cake but if you don't have any experience with the machine or experience with fondant/gumpaste, you are going to be extremely aggravated!!!

KarmaStew Posted 14 Apr 2010 , 5:56pm
post #7 of 45

Well, they are trying to sell their product. It's not their responsibility to tell folks to check legality laws in their state.

Cri-cut or not... one still needs tasty cake skills and imagination to be a good decorator.

justsweet Posted 14 Apr 2010 , 6:02pm
post #8 of 45

Me and my husband saw it last night. He just laughed and said "that is how you sell a product - lie that anyone can make a cake. He said I can frost a cake and throw those designs on but no way he hell it will look like the cakes you make. I see you put fondant on a cake and it looks like to much work. He you need to put thought and time into baking and coming up with a design".

Now the stuff they showed was easy stuff = swirls or those pop up flowers which my husband was not good for my style but maybe good for simple stuff.

Thinking about it but I do have the expressions and lot of people have it and use it only for cake decorating so not sure if I want it.

pastryqueen9 Posted 14 Apr 2010 , 6:07pm
post #9 of 45

I thought it was quite comical...and was thinking the same thing SunshineSally was thinking it might look okay but it's going to taste HORRIBLE! I was a little insulted at the belittling (sp) of the cake decorating business...I know I work LONG and HARD on my cakes and although I enjoy it it really isn't as simple as they were trying to make it look last nite. Then again as PTBUGZY1 suggested they are trying to sell a product and from the looks of it last night they sold quite a few. I feel sorry for those who purchase this device under the guise that it will make them a pro overnite icon_rolleyes.gif

rosiecast Posted 14 Apr 2010 , 6:17pm
post #10 of 45

The worst thing is that now that legal businesses bought the machine to decorate their cakes, they now have a professional license that you have to buy in addition to the cake cartridges.

They were also talking about how now you can enter a cake decorating competition and you'd be the winner JUST by using this machine.

PinkZiab Posted 14 Apr 2010 , 6:24pm
post #11 of 45
Quote:
Originally Posted by rosiecast

The worst thing is that now that legal businesses bought the machine to decorate their cakes, they now have a professional license that you have to buy in addition to the cake cartridges.

They were also talking about how now you can enter a cake decorating competition and you'd be the winner JUST by using this machine.




I JUST started a post about this topic over on the general board:

http://cakecentral.com/cake-decorating-ftopict-676308.html

rosiecast Posted 14 Apr 2010 , 6:27pm
post #12 of 45

sorry Pinkziab. (hanging my head in shame) j/k. I sooo want this machine but I'm just a hobbyist and already have the Expression. t

PinkZiab Posted 14 Apr 2010 , 6:28pm
post #13 of 45

LOL oh stop! Great minds think alike, you know? Obviously for those of us that use SCAL or other programs to create their own content, it's not an issue, but for anyone selling a cake with cartridge created content while NOT holding a professional license, they would be considered to be in violation of Cricut's copyright (similar to selling Wilton character cakes for profit).

I have the Expression myself, and I have NO intention of dropping another chunk of change on the Cake model, when my expression works JUST fine.

Dizzymaiden Posted 14 Apr 2010 , 6:32pm
post #14 of 45

I did it - I bought the Cricut Cake Bundle on HSN. 5 payments - no way could I drop the whole amount.

Will be playing soon...

rosiecast Posted 14 Apr 2010 , 6:52pm
post #15 of 45

Congrats Dizzymaiden!!

PinkZiab- And we're both scrapbookers!! great minds, indeed. Although since I got hooked on "caking" I haven't shown much love to my paper/sticker stash.

cakesdivine Posted 14 Apr 2010 , 7:08pm
post #16 of 45
Quote:
Originally Posted by tootie0809

I watched part of it, and I totally agree with everything you said and thought exactly what you thought too. I'm sorry, but if someone wanted that 3-tier fondant covered cake plain or with the cut-outs, I would charge them the same amount. I noticed Carrie Biggers from Carrie's Cakes was busy decorating away. I didn't watch long enough to see if she had anything to say or got to have any input, but I wondered what she thought about some of the things the announcer/promoter lady was saying. I know Carrie runs a very successful business and wonder if she shared the same feelings that anyone could order a "cheap" fondant cake and make it beautiful with their Cricut Cake.

Anywya, I've been using the Expression for my fondant and GP cut-outs for a while now. Other than the parts being washable, I still don't understand what is so different about the 2 machines if you just use the deep blade.




Actually Jennifer Atwood has a wonderful unbiased blog comparing side by side both machines along with pictures of the results of each medium they ran through them. In some cases they were identical, but in many cases the Cake just worked so much better than the Expression, and the food safe issue, cleaning issue, and the fact that the blade on the Cake can't get clogged with the medium (fondant, gumpaste, etc) allows you to get more cleanly cut product for the time, and saves time by not having to stop and clean the blade housing constantly.

Dizzymaiden Posted 14 Apr 2010 , 7:24pm
post #17 of 45
Quote:
Originally Posted by rosiecast

Congrats Dizzymaiden!!

PinkZiab- And we're both scrapbookers!! great minds, indeed. Although since I got hooked on "caking" I haven't shown much love to my paper/sticker stash.




Thanks! I never used anything like this before. I am not a scrapbooker, always wanted to but felt overwhelmed! I am excited that this can be used with many other cutting cardridges!

rosiecast Posted 14 Apr 2010 , 7:37pm
post #18 of 45

DizzyMaiden- Remember also that the deep cut blade for the expression fits in the cricut cake so you can cut paper also with the cake.

pastryqueen9 Posted 14 Apr 2010 , 8:23pm
post #19 of 45

Rosiecast wrote:

Quote:
Quote:

DizzyMaiden- Remember also that the deep cut blade for the expression fits in the cricut cake so you can cut paper also with the cake.




I was wondering about this...cutting paper in the cake...is that really food safe? My other question is about he food safety issue with the interchangability with the cake and the expression...is there any? If not why? I always thought that food safe machines were supposed to only be used for food. icon_confused.gif

Dizzymaiden Posted 14 Apr 2010 , 8:39pm
post #20 of 45

I will only be using it for food. I just never caught on to scrapbook fever. I do alot of digital work and hope that I can incorporate this somehow.

I am looking forward to trying to cut COOKIES with it! Wow - progress is a cool thing.

Of course nothing replaces raw talent - but again - options are nice.

Now...how to merge it into all my cake stuff without DH noticing icon_lol.gif

CookieMeister Posted 14 Apr 2010 , 9:23pm
post #21 of 45
Quote:
Originally Posted by Dizzymaiden


I am looking forward to trying to cut COOKIES with it! Wow - progress is a cool thing.




I'M SORRY - WHOAAAAAAA!!!!!!! Cookies????????????????????

Now I've got to check this out. I wasn't excited before but that has piqued my interest. I'm calling my husband to DVR it for me now on HSN so I can take a look.

That would thrill my husband to no end too - he's my official cookie cutter maker. icon_biggrin.gif

Lcubed82 Posted 14 Apr 2010 , 9:30pm
post #22 of 45

I too am interested in the cookies. Right now, for specialty cookies, I cut out a paper template, then handcut each cookie. Obviously this is only for small amounts. How thick of a dough would the Cake cut, I wonder?

neecerator Posted 14 Apr 2010 , 10:43pm
post #23 of 45
Quote:
Originally Posted by lcubed82

I too am interested in the cookies. Right now, for specialty cookies, I cut out a paper template, then handcut each cookie. Obviously this is only for small amounts. How thick of a dough would the Cake cut, I wonder?




It's not designed for cookie dough, but only to decorate cookies with the gumpaste sheets to place decorations on top of the cookies that you make.

sgraff Posted 14 Apr 2010 , 10:46pm
post #24 of 45
Quote:
Originally Posted by neecerator

Quote:
Originally Posted by lcubed82

I too am interested in the cookies. Right now, for specialty cookies, I cut out a paper template, then handcut each cookie. Obviously this is only for small amounts. How thick of a dough would the Cake cut, I wonder?



It's not designed for cookie dough, but only to decorate cookies with the gumpaste sheets to place decorations on top of the cookies that you make.




It has been tested with cookie dough and it can be cut. They talked about it on the HSN premiere and it is detailed in this blog:

www.cuttingedgecakeart.com

cakesdivine Posted 15 Apr 2010 , 12:04am
post #25 of 45

I did it! I actually just happened onto the HSN and they were showing the Cricut Cake. They showed 5 payments instead of 4 so I did it! I ordered the Cricut Cake! I thought I wouldn't be able to afford to do it. Can't wait until it comes! So excited!

bakingmama216 Posted 15 Apr 2010 , 1:42am
post #26 of 45

i really feel that they are trying to market this cricut cake for people with no experience.people who watch ultimate cake off on tlc and decide they wanna decorate cakes.its not quite that simple.why didn't they push it to the decorators i am going to buy one just to cut down on the time im spending on handcutting certain items.then she pulled an old piece of gumpaste and said oh look just stick it in the microwave you can reuse it lol riiiight.they didn't say that you only have a certain amount of time to work with gumpaste before it crusts...or that when you move the pieces that have all those cuts that they will stretch or lose their shape lol....i am buying one but i just think they were misleading some of their audience icon_smile.gif

JaimeAnn Posted 15 Apr 2010 , 6:48am
post #27 of 45

My Mom called and said she bought it for me.

I watched it on HSN just couldn't afford it right now.

Mom called and asked me if I had heard of it , I said yes , she said oh good cause I just bought it for youHAPPY BIRTHDAY!

WHAT! my Birthday isn't till NOVEMBER!!!!!!!!

I did watch the HSN premier and they said it has been tested for cookies. That is what I am most excited about. They also tested it on Balogna and cheese ahhahahhhhahah

Can't wait to run some NFSC through that sucker! I hate making copper cookie cutters now I wont have to!


I too was a little peeved at the way they were pitching it though. Like a few others said , I wonder what Carrie was thinking as they were slinging the "buy a $5 cake and decorate it yourselves" pitch.

YUUUUUMMMMMM $5 grocery store cake !!!! Cant wait to sink my teeth into one of those!

Dizzymaiden Posted 15 Apr 2010 , 12:34pm
post #28 of 45

"It's not designed for cookie dough, but only to decorate cookies with the gumpaste sheets to place decorations on top of the cookies that you make."

The demo stated that you can take frozen cookie dough and put it through?

CookieMeister Posted 15 Apr 2010 , 12:51pm
post #29 of 45
Quote:
Originally Posted by JaimeAnn

My Mom called and said she bought it for me.

I watched it on HSN just couldn't afford it right now.

Mom called and asked me if I had heard of it , I said yes , she said oh good cause I just bought it for youHAPPY BIRTHDAY!

WHAT! my Birthday isn't till NOVEMBER!!!!!!!!

I did watch the HSN premier and they said it has been tested for cookies. That is what I am most excited about. They also tested it on Balogna and cheese ahhahahhhhahah

Can't wait to run some NFSC through that sucker! I hate making copper cookie cutters now I wont have to!


I too was a little peeved at the way they were pitching it though. Like a few others said , I wonder what Carrie was thinking as they were slinging the "buy a $5 cake and decorate it yourselves" pitch.

YUUUUUMMMMMM $5 grocery store cake !!!! Cant wait to sink my teeth into one of those!




I laughed at the $5 grocery store cake too. And how they said you could get a sheet cake for $5!!! Ummm, do you people even know what a sheet cake is?????


and btw, isn't your mom FANTASTIC???? My mom only calls me to borrow money. icon_rolleyes.gif

Auntie_RaRa Posted 15 Apr 2010 , 1:01pm
post #30 of 45

As I keep hearing about how someone can buy a "plain cake" and decorate it themselves for less money and be a hit a party, I'm thinking please don't let me get calls or emails asking if I offer this. I hate to put something on my website about not selling undecorated cakes... icon_mad.gif

One of the shows, cake demo person said she could buy an undecorated tiered cake for $50...ummm excuse me. My mind went to brides thinking they can cut costs that way. If I was in the studio, I probably would have to let a "polite cough" at that statement. I wonder just what the heck Carrie was thinking during all these crazy statements icon_surprised.gif

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