Where To Get Custom Logo

Business By FH_Cakes Updated 29 Apr 2010 , 3:43pm by TartletteTreats

FH_Cakes Posted 9 Apr 2010 , 3:33pm
post #1 of 31

Where is the best place to get a custom logo for my business? I see all kinds of super cute ideas, just not sure where to get one so I can use it on all my advertising. Thanks!

30 replies
Doug Posted 9 Apr 2010 , 3:44pm
post #2 of 31

colleges with graphic arts dept often have students who need to do assignments of this nature, as well as more advanced students looking to pick up some extra money

you specifically are looking for graphic artists who specialize in advertising and product design

there are even some larger high schools that might have students doing this.

---
can also post ads on craigslist, kijiji and the like

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be sure to ask for references and samples of their work

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you'll want them to be able to do a complete "branding" -- ie create all the documents and associated art you need:

stationary
envelopes
biz cards
website design
fliers
brochures
postcards
signage (for building, car, anywhere you can put a sign)
display ads for newspaper, magazines, phone book


quick summaries of concept of branding a business:

http://www.entrepreneur.com/marketing/branding/article35446.html

http://www.thewritemarket.com/articles/index.php?art=fawkner2&title=Branding%20Your%20Business

see step 9: http://www.startupnation.com/steps/55/10-steps-open-start-business.htm

http://www.microsoft.com/SMALLBUSINESS/startup-toolkit/small-business-startup-strategy.aspx

leily Posted 9 Apr 2010 , 3:47pm
post #3 of 31

also if you do a google search there are lots of companies out there that do the whole package like Doug was suggesting.

I am still waiting on some information back from some that I found online. I personally like the idea of the ones I have found online because I can have anywhere from 3-10+ designers creating a logo and giving me different prospectives, but of course the more designers the more it cost.

dstbni Posted 9 Apr 2010 , 4:02pm
post #4 of 31

This is the graphic artist who did my logo. I absolutely love her work:

http://jennywolfdesigns.com/

Doug Posted 9 Apr 2010 , 4:06pm
post #5 of 31
Quote:
Originally Posted by leily

I am still waiting on some information back from some that I found online. I personally like the idea of the ones I have found online because I can have anywhere from 3-10+ designers creating a logo and giving me different prospectives, but of course the more designers the more it cost.




this is why I suggested a college.

It is a typical senior graduation project for them to have to do a complete workup for a business real or fictional.

Contacting the dept. head now could lead to having it made a competition between all the students who have this assignment, thus getting you many different designs at very low cost if not even free.

bobwonderbuns Posted 9 Apr 2010 , 4:09pm
post #6 of 31

That's a great idea Doug!! Thanks!! icon_biggrin.gif

KHalstead Posted 9 Apr 2010 , 4:25pm
post #7 of 31

You can also create your own by using word and just importing clipart and such and add text!

here is one I just did really quick for myself! I wanted the "t" to be reminiscent of a cross to show my faith (not sure if that comes across or not)

Anyhow, I read your post and just messed around a bit after having no luck finding a FREE way to make my own logo lol
LL

gladysrdz24 Posted 9 Apr 2010 , 4:40pm
post #8 of 31

I saw on fiveer.com ( i think thats how you spell it, it was on yahoo homepage) you pay 5 dollars to somebody and they creat a custom logo for you. they looked pretty cute so i think that could be a possibility. hth

Doug Posted 9 Apr 2010 , 4:50pm
post #9 of 31
Quote:
Originally Posted by KHalstead

You can also create your own by using word and just importing clipart and such and add text!

here is one I just did really quick for myself! I wanted the "t" to be reminiscent of a cross to show my faith (not sure if that comes across or not)

Anyhow, I read your post and just messed around a bit after having no luck finding a FREE way to make my own logo lol




to expand upon this idea -- see this thread for a mockup I did a year or so ago for someone else here on CC
http://www.cakecentral.com/cake-decorating-ftopic-645161-0.html

yes -- you can create it yourself.

BUT --

branding encompasses a whole lot more.

it's deciding the exact placement of everything everywhere.

and FYI -- according the MS legal dept, use of their clip art is forbidden for a commercial venture. It is for NON-commercial/charity/personal use only.

KHalstead Posted 9 Apr 2010 , 4:59pm
post #10 of 31

I got it via the net searching for free clipart.........wonder if there is any infringement?

Doug Posted 9 Apr 2010 , 5:30pm
post #11 of 31
Quote:
Originally Posted by KHalstead

I got it via the net searching for free clipart.........wonder if there is any infringement?




depends.

it can be a VERY murky area.

so much is up and so easy to get without any kind of rights management.

l80bug79 Posted 9 Apr 2010 , 6:02pm
post #12 of 31

I used Logoloft for my "non-cake" logo (hubby and I own a bar) they did great work. packages start at $99 we did a $300 package had 6 different designers working on it. I will use them again for my cake logo once I am ready for that.

KHalstead Posted 9 Apr 2010 , 6:22pm
post #13 of 31

what about this?? It's just an oval lol..........I really wanna logo!!
LL

snocilla Posted 9 Apr 2010 , 6:35pm
post #14 of 31

I used LogoMaker.com to make mine. They have thousands and thousands of images that you can rotate, and color anyway you want! You can save up to six of your favorites, and when you decide which one you want, it's only $50 to purchase. They will send it to you in .jpg, .gif, .png, and I think one or two other formats. It also gives you the run down of what each format can be used for. Here is my logo:
LL

KHalstead Posted 9 Apr 2010 , 7:41pm
post #15 of 31

love that.........................that's funny because initially that's where I designed my logo but then saw that it cost $49 so I figured a cross looks like a lower case "t" so I just went ahead and did it all with text on word.

snocilla Posted 9 Apr 2010 , 7:54pm
post #16 of 31

LOL! But LogoMaker gives you formats with transparent backgrounds!

The thing about LogoMaker is, that you can look in all the categories, not just the food and beverage one. I think mine was in a science category, and I think it was supposed to be a tornado or something... but I saw cake! LOL!

KHalstead Posted 9 Apr 2010 , 7:59pm
post #17 of 31

I agree, it totally looks like cake!!!!

So once you make the logo do you have all the rights to it? Or can they use it if they want??

That would stink if someone else went on there and made one exactly like yours though!!

snocilla Posted 9 Apr 2010 , 8:08pm
post #18 of 31

No, I have all of the rights to it.... I suppose it is possible for someone else to make one just like it, but probably no more likely than someone using the same clip art image.

snocilla Posted 9 Apr 2010 , 8:09pm
post #19 of 31

And actually, it's probably less likely because of the ability to change the colors and such. I don't remember what color it was to start with icon_smile.gif

NoahLili Posted 9 Apr 2010 , 11:06pm
post #20 of 31

Tiffany from www.onthespotstudio.com is in middle of designing a logo for me. She has designed a logo for 2 of my photographer friends and they have raved about her. I'm absolutely in love with her entire portfolio of custom logos!! She has amazing talent! Her price for a custom logo is $250, but she has a link on her website for $100 off. Check out her work. $150 for a logo of this caliber is an absolute steal.

frankdiabetes Posted 9 Apr 2010 , 11:22pm
post #21 of 31

My husband is a graphic designer and he occasionally contributes to the site www.crowdspring.com . At this site, you create a "contest" which describes what you want and you set the "prize amount" which is the price you pay for the logo. Then all these designers compete and submit logos and you can choose which one you like the best and work directly with the designers about any changes needed.

anasazi17 Posted 12 Apr 2010 , 1:41am
post #22 of 31

I have been working on this for a while...I even had a college student to help (that option didn't work out too well...their professionalism needed some experience). I finally found an amazing situation! On etsy.com there are several freelance graphic designers that will create your logo. The lady I used was Camille Chung, she was so professional it was unbelievable. For about $100 I received a custom (copyrighted) logo, letterhead, and a business card design).

I was really nervous about this option however it was perfect. Camille was professional and attentive to my needs. Her package allows for unlimited revisions. She had to have made at least 10 different revisions until we got it just right. I highly recommend her (and she is cost effective!!!) But, there are several ppl on etsy that can help!! Check out our new logo..
LL

CeeTee Posted 14 Apr 2010 , 5:22am
post #23 of 31
Quote:
Originally Posted by Doug

Quote:
Originally Posted by KHalstead

I got it via the net searching for free clipart.........wonder if there is any infringement?



depends.

it can be a VERY murky area.

so much is up and so easy to get without any kind of rights management.




Clip Art is only free use for private use, like a homemade greeting card or flyer for the office. It cannot be used in any kind of direct market branding for profit, meaning Logos.

If you want to use a piece of clip art in a training manual for your business, that' ok. If you want to use it on your business card as a decoration, that's ok.

If you want to use it as your market identity/promotion, then it is illegal. You can't copyright or own a clip art image, and logos are always (or should be) copyrighted property of the business. That's where the difference lies.



Also...telling someone to go to a college student to get a free logo is the exact same as telling someone to go to a novice hobby baker for an Ace Of Cakes level wedding cake that serves 500 people and have them do it for free. If you get a college student to do your logo, please pay them something decent for their time and creative efforts!

slm0712 Posted 26 Apr 2010 , 5:18am
post #24 of 31

http://www.thevisualrealm.com/

This guy does amazing work and he is one stop shopping.He can print all the marketing items you can dream up from business cards to t-shirts to koozies to window decals. Check him out!

Teenz Posted 27 Apr 2010 , 11:16pm
post #25 of 31

I'm a graphic designer/illustrator at my current full time job (want to be moving into cakes full time but! haha) and I really think its very important to have a professional logo and branding package as it can be the first thing people see of you business.
If you just take a look at different cake logo's for example Ron Ben Israel's logo its quite corporate and smart. (To me it doesn't exactly give off the kids birthday kind of feel, more of a professional image) where as a more cutesy logo with maybe a cartoon cake can be more appealing to a more wider audience or general public?
Sorry if I am just rambling here I think there is just a lot to consider with logo's from fonts to colour choices to size.


I created my own logo with the help of my fiance (who is also a designer) I am still not positive about it and I may change it in the future.

Image

Also be VERY careful with grabbing fonts/clipart off the net Shareware and free fonts do NOT mean you can use them on your website or business cards/flyers!

juleebug Posted 27 Apr 2010 , 11:39pm
post #26 of 31

frankdiabetes - crowd spring looks awesome! Thanks.

Totally OT, but CeeTee, I LOVE YOUR AVATAR!

Mama_Mias_Cakes Posted 29 Apr 2010 , 1:11am
post #27 of 31

If you want to do your own, there are sites where you can purchase the copyrights of images and clipart. I use these different sites for work all the time. Istockphotos is just one of them. Read the agreements on them, most will state what the copyright will include and how you can use it.

fsinger84 Posted 29 Apr 2010 , 7:42am
post #28 of 31

Etsy is the way to go. I used the option where you can state what project you need completed and asked for bids. I had over 20 designers contact me in on day detailing what they could do for me, time line of completion, and their prices. I just got the final proof of my logo today. Next we are working on signs and the business card. I was able to get a custom logo, sign, business card, and twitter background for 125!

If you use a service like Etsy make sure that you have unlimited revisions covered in your price!
LL

dchockeyguy Posted 29 Apr 2010 , 1:53pm
post #29 of 31

There's a site called elance.com. You can set up projects and people bid on them. You really have to go through the responses carefully though. A lot of the people aren't in the US, and they just bombard you with mail. I went through all of my responses carefully and someone actually posted to me how they liked to watch Food Network Challenge and see all the cakes. I knew that was the one for me!

CookieMakinMomma Posted 29 Apr 2010 , 2:42pm
post #30 of 31

Some other links that might help someone who wants to do-it-yourself:

Downloadable fonts. You have to go in "more options" and choose FREE for your search and it will bring up fonts that are free to download, and many are free for personal and commercial use. Check the Read Me file after downloading to be absolutely sure.
http://www.dafont.com/

Free miscellaneous icons for personal and commercial use. Most of these are more like web buttons but the Magic Marker icons are nice and simple and I have opened them in Gimp and changed their size, color etc.
http://icons.mysitemyway.com/

And for the tech savvy person who doesn't want to buy photoshop, this one is an amazing find! This is a free downloadable image manipulation program. I am not very tech savvy and I have been able to fiddle with it enough to do the simple logo I wanted. Those who know what they are doing could really get some use out of this baby.
http://www.gimp.org/

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