my instructor recommended red and black liquid color for icing to get a true color without having to use a ton and no bitter taste. i have looked high and low and cannot find any! i've checked local stores and even online and no one seems to have it. (even my instructor's shop is out and says it is almost impossible to keep in stock) does anyone know where to get it? thanks.

Americolor is a squeezable gel that dispenses "drops" of color:

http://tinyurl.com/yhtsr2x

HTH

Liquid food color? Your icing would be a pale watery mess! Gel pastes are the ONLY way to go. I personally use Americolor, but CK and Chefmaster are good brands, too.

thanks so much--this info is verrrrrrry helpful. i've seen the americolor, etc. on different sites, but was confused by the word gel instead of liquid. i knew someone on this site would know! appreciate it.