Do You Think This Cake Is Worth $90.00

Business By mcook1670 Updated 26 Apr 2008 , 4:47pm by costumeczar

mcook1670 Posted 26 Apr 2008 , 3:07am
post #1 of 18

I made this cake to take to work, just to show off, and someone asked me what it would cost. I told them about $90. It's a 12" round, torted with buttercream and covered in fondant. I took about 4 hours to do start to finish.

17 replies
playingwithsugar Posted 26 Apr 2008 , 3:11am
post #2 of 18

Is that 2" or 3" deep?

Theresa icon_smile.gif

Parable Posted 26 Apr 2008 , 3:14am
post #3 of 18

A 12" round serves 56. At $2 per serving that would be $112. I don't think $90 is too much.

mcook1670 Posted 26 Apr 2008 , 3:24am
post #4 of 18

it was about 3 inches, I only cut it into about 30 servings...I think 50+ servings is a little much for that size can being only 3" tall. Sometimes I think the serving charts are a litle high

Aubrey2007 Posted 26 Apr 2008 , 4:04am
post #5 of 18

If it was a 10" I'd charge $ I think you could have gotten away with $100 or $110. It's an amazing cake! Good job! thumbs_up.gif

mcook1670 Posted 26 Apr 2008 , 4:20am
post #6 of 18

Thanks.. try not to be greedy and charge a lot, it cost me about $10-15 to do the cake and about 3 hrs. So if you think about it it's about $75 in profit for 3 hrs of work or $25 an hr, not bad since the place I used to work paid $9.75 as a cake decorator.

servingzero Posted 26 Apr 2008 , 4:33am
post #7 of 18

I love that you put it in a pizza box!!! so cute!I think your price is totally resonable! Do did you do the cheese flakes?

mcook1670 Posted 26 Apr 2008 , 4:44am
post #8 of 18

I got the box from work, I was hoping it would shut, but the cake was a little too tall.. oh well icon_biggrin.gif . I used a cheese shredder to make the fondant like that, I let it sit out for a few mins so it would dry out a little and shredd better, I got he idea off a video on

LadyHeathersCakes Posted 26 Apr 2008 , 5:03am
post #9 of 18

Absolutely! Wonderful job! I had to look twice to make sure it was a cake - that's when you know it is a great finished product!

AKA_cupcakeshoppe Posted 26 Apr 2008 , 5:27am
post #10 of 18

now am craving pizza AND cake! great job icon_biggrin.gif

kansaswolf Posted 26 Apr 2008 , 5:39am
post #11 of 18

What did you use for the tomato sauce? It's such a deep, dark red.... Just LOTS of coloring in the fondant?

edith123 Posted 26 Apr 2008 , 5:41am
post #12 of 18

AWESOME CAKE! thumbs_up.gifthumbs_up.gifthumbs_up.gif

loriemoms Posted 26 Apr 2008 , 5:43am
post #13 of 18

90 bucks is a steal! I love this cake! It looks good enough to have with a beer!

shanasweets Posted 26 Apr 2008 , 9:38am
post #14 of 18

I am curious how you can make this cake for $10-15. It would cost me more than that just for ingredients. Seems like alot of fondant and don't you have buttercream under it.

jnet72 Posted 26 Apr 2008 , 10:22am
post #15 of 18

Wow! It looks so real! Amazing!

Trixyinaz Posted 26 Apr 2008 , 12:34pm
post #16 of 18
Originally Posted by mcook1670

Thanks.. try not to be greedy and charge a lot, it cost me about $10-15 to do the cake and about 3 hrs. So if you think about it it's about $75 in profit for 3 hrs of work or $25 an hr, not bad since the place I used to work paid $9.75 as a cake decorator.

does your $10 to $15 include your time to shop for the ingredients? Does your 3 hours to make the cake include your clean up time and waiting for the cake to bake and cool, making your icing, coloring your icing, making and rolling our your fondant, cutting out your fondant? Does your $10 to $15 include your electricity, gas and water? Does your $10 to $15 include gas to and from the store and/or gas to deliver your cakes? I figure all that in. Does your $10 to $15 include your icing colors?

If you are still making $75 in profit after including all that, then that's AWESOME, but if you didn't include these things in your cost, then you really aren't making $75 profit like you think, or $25 an hour. And, making a profit is AFTER you pay yourself your hourly rate. So in essence, if all that only took you 3 hours to do and it only cost you $10 to make, you made a $5.00 profit if you paid yourself $25 an hour and sold it for $90.

If you want to make $25 an hour, just make sure you actually are. I'm a scratch baker so I could never get my costs down to $10 or $15 per cake (partly b/c I do double layer cakes (2 separate 2" cakes) with special fillings, not buttercream. I've never worked with fondant so I don't know how long it would take for me to roll it out, cut out shapes, color it, etc. And I don't think I could do all that in 3 hours anyway - shop, cook, decorate and clean up.

I make over $25 an hour in my day job and don't expect to make that baking cakes. Partly b/c I'm still new at this and have to bake one layer at a time (my mixing bowl won't hold 2 batches of batter for large cakes). This last cake I made took me about 6.5 hours total (shopping, baking decorating and clean up). I undersold myself and could kick myself, but it was for a friend and I had lots of fun making it. Next time I'll be faster and price accordingly.


FromScratch Posted 26 Apr 2008 , 12:50pm
post #17 of 18

You try to not be greedy? That's the silliest thing I have heard. I would charge more than you did.. but it would cost me more than $10-15 in ingredients. I don't think I am being greedy.. just business smart. icon_smile.gif

If it was a single layer torted it would serve 25 ( little more since it was 3" tall and not 2").. I'd charge $5.00/serving.. $125.00.

It's a really cute cake.. and I'd hardly think you were being greedy if you charged more than $90 for it. icon_smile.gif

costumeczar Posted 26 Apr 2008 , 4:47pm
post #18 of 18

I'd have charged $4 a serving for that at least...Depending on how many servings you estimate (for a 3" tall cake I'd think a 12" diameter would serve about 30) that would make it $120 at the least.

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